Josie Loves J.Valentine Collection Debuts in Rock ‘n’ Roll Style

HOLLYWOOD, Calif. — Rock ‘n’ roll legends, reality TV stars and runway models commanded the stage at the Playhouse nightclub Wednesday night, where the Josie Loves J.Valentine collection was presented during “a night of cupcakes, rhinestones and spikes … Oh my!”

Josie Stevens, who was profiled alongside her rock star husband Steve Stevens on the E! reality TV show “Married to Rock,” forged a partnership with J. Valentine for the new 20-piece collection that includes clubwear, bikinis and costumes. Items include two-piece bikini sets, mini dresses, full-length dresses, skirt sets, pants, leggings, tank tops and plush costumes.

“It definitely can be called Tokyo street fashion meets atomic space age meets classic rock and roll,” J. Valentine’s Brian Vasquez told XBIZ. “All with an emphasis on having fun with fashion, these designs are truly innovative yet totally "wearable" to all body types and styles.”

The decadently chic theme of the night was apparent throughout the venue — which included a room with an erotic candy bar sponsored by Chocolate Walrus, J.Valentine-clad models handing out silver, Josie Loves J. Valentine branded gift bags filled with goodies from the event’s sponsors, which also included The Screaming O, Rock On and Roma Costumes, among several others.

When it was time for the big debut of Josie Loves J.Valentine, the fashion show became a rock concert with performances by Steve Stevens, who brought out special guests, including Billy Idol, The Cult’s Billy Duffy and Josh Strickland, who appears on E!’s “Holly’s World.”

Duffy also appeared on “Married to Rock” with girlfriend AJ Celi, who also strutted her stuff down the catwalk with fellow reality TV star Laura Croft (“Holly’s World)” and others.

The styles modeled down the runway included colorful animal-inspired designs and feminine, playful outfits — all of which featured quirky traits like hoodies with ears and horns, and appliqués shaped like dolls, lollipops and colorful spikes.

The evening also offered attendees an open bar, where the Screaming O’s Scream Team doled out complimentary Rock On Sexy Elixirs.

The events of the evening also were broadcast to long distance fans that tuned in to Justin.TV, WhoSay.com and JValentineCatalog.com, where the interactive webcast featured real-time chat.

“We received great reviews from our viewers regarding the red carpet, fashion show and live performances,” Vasquez said. “The Josie Loves J. Valentine launch party and fashion show was a tremendous success for all involved. From sponsors, guests and musicians we have received so many positive messages. The buzz generated by this event is definitely a positive for our buyers.“

The Josie Love J.Valentine collection will be available Sept. 15. For more information, visit JValentineCatalog.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pjur Sponsors Düsseldorf's Sex Now Exhibition

Pjur is sponsoring Sex Now Exhibition at NRW-Forum in Düsseldorf, running through May 3, 2026.

Angelface Baddies Debuts 'Daddies for Baddies' Line

Wellness brand Angelface Baddies has introduced its new Daddies for Baddies line of men's wellness products.

Orion Debuts 'RC Vibrating Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the RC Vibrating Butt Plug with Flexible Arms from its Anos line.

Playharda Wholesale, Pure Envy Ink European Distribution Deal

Playharda Wholesale has signed a deal with pleasure brand Pure Envy for distribution in the U.K. and Europe.

XR Brands Launches 'Creature Cocks' Line

XR Brands has introduced its new Creature Cocks collection of men's underwear.

Tenga Launches 2025 Christmas Advent Calendar

Pleasure brand Tenga has launched a 2025 Christmas Advent calendar, now available for pre-order.

The Dungeon Store Debuts 'Thing Noir' Violet Wand Attachment

The Dungeon Store has released the Thing Noir violet wand conductive e-stim accessory.

Pjur, Magasin du Nord Partner for 'Flex Area' Campaign

Pjur and retail brand Magasin du Nord have partnered for the wellness brand’s Flex Area campaign.

Kheper Releases New 'Think Like a Slut' Party Game

Kheper Games has released the new "Think Like a Slut" party game.

Honey Play Box, Creative Conceptions Ink European Distro Deal

Honey Play Box has signed a deal with Creative Conceptions for distribution in the U.K. and Europe.

Show More