xbiz world
xbiz premiere

Facebook Adds Real-time Analytics for Social Plugins

PALO ALTO, Calif. — Facebook this week has released a new version of Insights for Websites, which gives better analytics on surfer interaction with content and real-time optimization for sites that incorporate the social network's plugin.

Facebook's Alex Hemel said that site developers now can quickly determine the best Like button placement with the analytics.

"For the first time, you can now access real-time analytics to optimize Like buttons across both your site and on Facebook," Hemel wrote in a blog. "We use anonymized data to show you the number of times people saw Like buttons, clicked Like buttons, saw Like stories on Facebook and clicked Like stories to visit your website."

Hemel also said the social network is making accessible new website metrics that take aggregated demographics for the interactions that occur on websites and on Facebook.

"We display demographics for gender, age range, country and language, and we count data on a per-interaction (not per-user) basis," Hemel said. "We’ve also expanded Popular Pages to show you the Top 100 pages that people are liking, commenting on and sharing."

For developers, new website metrics are accessible through the Graph API and the Insights FQL table.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Arizona Senate Removes 'Catch-22' Provision From Consent Bill

The Arizona State Senate has amended a bill that would impose new requirements for adult content uploaded online, removing a seemingly contradictory provision that could have effectively made it impossible for adult sites to operate in the state.

Climaxx Media Launches Networking Platform

Climaxx Media has officially launched its new networking platform.

Italian Court in Aylo Case Limits International Reach of AV Rules

An Italian administrative court has ruled that Italy’s recently-enacted age verification rules for adult content may not currently be enforced against sites based in other EU member states, pending further procedural action under the EU’s Directive on Electronic Commerce.

OCC, FDIC Prohibit Use of 'Reputation Risk' by Regulators

The Office of the Comptroller of the Currency (OCC) and the Federal Deposit Insurance Corporation (FDIC) on Tuesday issued a final rule codifying the elimination of ‘reputation risk’ as a criterion in their supervision of financial institutions.

Wisconsin Governor Vetoes Age Verification Bill

Gov. Tony Evers on Friday vetoed AB 105, an age verification bill that would have allowed anyone to sue adult content providers for damages over alleged failure to age-verify users in Wisconsin, with penalties of up to $10,000 per violation.

FSC Releases Statement on Wisconsin Governor Vetoing AV Bill

The Free Speech Coalition has released a statement on Wisconsin Governor Tony Evers' veto of the state's age verification legislation.

AV Bulletin: West Virginia Enacts AV Law, Ohio 'Innocence Act' Advances

This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Woodhull Survey Reveals Concern Among Sex Educators Over AV Laws' Impact on Access

A national survey of sex educators by the Woodhull Freedom Foundation found that a majority of sex educators and sexual health professionals are concerned that age verification (AV) laws will negatively impact access to information and resources.

Clips4Sale Wins Trademark Infringement Case Against Fraudulent Domain

The World Intellectual Property Organization (WIPO) has ruled in favor of content platform Clips4Sale in a case against a website using a similar domain to impersonate the site.

Pineapple Support, SextPanther to Host Stress Management Support Group

Pineapple Support and SextPanther are hosting a free online support group focused on stress management for performers.

Show More