Bing Captures Almost 10% of Market Share

REDMOND, Wash. — Microsoft’s upstart search engine Bing continues to grow, but not at the expense of Google.

Since making its debut in June, the adult-friendly search service has received positive reviews while continuing to claim more market share. As of this month, Bing commands 9.9 percent of the market.

The conventional wisdom surrounding Bing has long held that what’s good for Bing is good for adult. Its video search has received accolades for its dynamically loading thumbnails that play samples when users mouse over them. In addition, Microsoft established a porn-only subdomain at Explicit.Bing.net that lets system administrators filter out adult content at the server level.

But despite the increased traffic for Bing, it’s still no threat to Google. The search engine king just grabbed another half point during October while Bing was growing.

So who’s the casualty? Yahoo search, which dropped 0.8 percent over the same time period. In July, Yahoo cut a deal with Bing to combine their search engine traffic. According to the deal, Bing will power Yahoo search. All told, the two companies control the remaining third of search engine traffic.

That said, Bing continues to get good grades from the tech punditry, which praised its recent addition of real-time data from Facebook and Twitter. That means that Facebook status updates and Twitter entries, aka “tweets,” will enter into Bing’s search index.

In addition, Microsoft has improved the Bing video player. Instead of a simple search, users can now search and organize videos into a unified player.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Texas Court Orders Adult Site Domain Locked for AV Violations

A district court in Texas has issued a writ requiring domain registry Verisign to “lock” an adult website’s domain over noncompliance with the state’s age verification law.

Adult Web Hosting Service 'QloudHost' Launches

QloudHost, a new web hosting service for adult websites, has launched.

Peter Hooke Launches New Paysite

Peter Hooke has launched an official website through PAYSITE.

Pineapple Support Names Ny Ny Lew as Brand Ambassador

Pineapple Support has named Ny Ny Lew as its newest brand ambassador.

Federal AV Proposal Passes House, Faces Senate Opposition

The U.S. House of Representatives on Monday passed the Kids Internet and Digital Safety (KIDS) Act, which includes provisions to make age verification by adult websites federal law, but the bill still faces tough going in the Senate.

Devin Drills Launches New Paysite

Creator Devin Drills has launched an official website through PAYSITE.

AV Bulletin: Midyear Roundup

Since the U.S. Supreme Court’s decision in Free Speech Coalition v. Paxton, more state age verification laws have been enacted around the United States, as well as proposed at the federal level and in other countries. Meanwhile, lawsuits resulting from AV laws have begun to play out in the courts. This roundup provides an update on the latest news and developments on the age verification front as it impacts the adult industry.

Judge Dismisses Last NCOSE-Backed Suit Over Kansas AV Law

A federal judge on Monday dismissed a lawsuit alleging that adult site SuperPorn violated Kansas’ age verification law, citing lack of jurisdiction after similarly dismissing two related cases earlier this year.

ASACP Updates 'Restricted to Adults' Labeling Resource Page

The Association of Sites Advocating Child Protection (ASACP) has updated its Restricted to Adults (RTA) labeling resource page.

Federal AV Proposal Scores Minor Win in House but Remains in Doubt

A newly announced bipartisan agreement in the U.S. House of Representatives Committee on Energy and Commerce may soon bring a proposed federal age verification law before the full House, but the measure continues to face an uphill battle.

Show More