Bing Captures Almost 10% of Market Share

REDMOND, Wash. — Microsoft’s upstart search engine Bing continues to grow, but not at the expense of Google.

Since making its debut in June, the adult-friendly search service has received positive reviews while continuing to claim more market share. As of this month, Bing commands 9.9 percent of the market.

The conventional wisdom surrounding Bing has long held that what’s good for Bing is good for adult. Its video search has received accolades for its dynamically loading thumbnails that play samples when users mouse over them. In addition, Microsoft established a porn-only subdomain at Explicit.Bing.net that lets system administrators filter out adult content at the server level.

But despite the increased traffic for Bing, it’s still no threat to Google. The search engine king just grabbed another half point during October while Bing was growing.

So who’s the casualty? Yahoo search, which dropped 0.8 percent over the same time period. In July, Yahoo cut a deal with Bing to combine their search engine traffic. According to the deal, Bing will power Yahoo search. All told, the two companies control the remaining third of search engine traffic.

That said, Bing continues to get good grades from the tech punditry, which praised its recent addition of real-time data from Facebook and Twitter. That means that Facebook status updates and Twitter entries, aka “tweets,” will enter into Bing’s search index.

In addition, Microsoft has improved the Bing video player. Instead of a simple search, users can now search and organize videos into a unified player.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Pineapple Support Releases End of Year Review for 2025

Pineapple Support has released its End of Year Review for 2025, detailing the organization's achievements, challenges, and new initiatives.

XBIZ Miami 2026 Lets the Good Times Roll at New South Beach Venue

Pack your favorite shades and sexiest poolside looks, because XBIZ Miami is splashing into a new hotspot — the chic Goodtime Hotel in the heart of Miami Beach — May 11–14.

Arcom Threatens to Block, Delist 2 Adult Sites Over AV Violation

French media regulator Arcom has sent enforcement notices to the operators of two adult websites that the agency says have failed to implement age verification as required under France’s Security and Regulation of the Digital Space (SREN) law.

Final Defendant Sentenced in GirlsDoPorn Case

Former adult producer Doug Wiederhold, previously a business partner of GirlsDoPorn owner Michael Pratt, was sentenced on Friday in federal court to four years in prison for conspiracy to commit sex trafficking.

FTC Takes Another Step Toward New 'Click to Cancel' Rule

The Federal Trade Commission (FTC) is negotiating the latest procedural hurdle in its effort to renew rulemaking concerning negative option plans, after a federal court previously vacated a “click-to-cancel” rule aimed at making it easier for consumers to cancel online subscriptions.

Pineapple Support, Brazzers to Host 'Navigating Relationships' Support Group

Pineapple Support and Brazzers are hosting a free online support group for performers to build and maintain healthy relationships.

Aylo, SWOP Behind Bars to Host 'Deplatforming' Community Panel

Aylo and Sex Workers Outreach Project (SWOP) Behind Bars will host a panel on creators’ rights and deplatforming on Feb. 10 at 3 p.m. (EST).

Adult Trade Group Pearl Industry Network to Debut at Taboo Vancouver

Pearl Industry Network (PiN), a new trade group for the adult industry focused on content creators, will debut at Taboo Vancouver adult lifestyle and wellness expo next week.

New Creator Platform 'OnlyPhones' Launches

OnlyPhones, a new phone-based creator platform, has officially launched.

AEBN Reveals Ariel Demure as Top Trans Star for Q4 of 2025

AEBN has published its top trans stars list for the fourth quarter of 2025, with reigning XMAs Trans Performer of the Year Ariel Demure landing atop the leaderboard.

Show More