Google Starts Indexing Message Board Posts

MOUNTAIN VIEW, Calif. — The world’s largest search engine is now keeping track of forum posts.

Tech giant Google has dispatched its web-indexing spiders to chronicle message board activity all over the Internet. If a topic has sparked many discussions, links to those web forums will appear on the first page of results.

“We hope this feature gives you a deeper view into the relevant content available on sites throughout the web, even when that content spans multiple pages or discussions,” a Google representative said on the company’s official blog. “At the same time, the main search results are diverse as always, so if you can't pinpoint a useful comment there's a list of relevant sites there to help.”

The message board search results will typically appear indented and after the third or fourth main result. As helpful as that sounds, Tom Leach, owner of ThatOneProgram.com and JayManCash.com, told XBIZ he was dubious of this new feature.

“I would say no, that will not be handy,” he said. “We don't want all the surfers to know everything, now do we? I’ll bet message board posts will end up pulling in higher ranking than our sites. And then this is really what we need the message board thieves that end up getting more traffic than they have already.”

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

AEBN Publishes Report on Fetish Trends

AEBN has published a report on fetish categories from its straight and gay theaters.

Online Child Protection Hearing to Include Federal AV Bill

A House subcommittee will hold a hearing next week on a slate of bills aimed at protecting minors online, including the SCREEN Act, which would make site-based age verification of users seeking to access adult content federal law.

Industry Photographer, 'Payout' Founder Mike B Passes Away

Longtime industry photographer and publisher Michael Bartholomey, known widely as Mike B, passed away Saturday.

FSC Announces 2025 Board of Directors Election Nominees

The Free Speech Coalition (FSC) has announced the nominees for its 2025 Board of Directors election.

AdultHTML Launches Black Friday Web Design, Development Promo

AdultHTML has launched its annual Black Friday/Cyber Monday promo for web design and development, running through Dec. 5.

Canada Exempts Online Adult Content From 'CanCon' Quotas

The Canadian Radio-television and Telecommunications Commission (CRTC) has updated its broadcasting regulatory policies, exempting streaming adult content from “made in Canada” requirements that apply to other online material.

Creator Law Firm 'OnlyFirm' Launches

Entertainment attorney Alex Lonstein has officially launched OnlyFirm.com for creators.

German Court Puts Pornhub, YouPorn 'Network Ban' on Hold

The Administrative Court of Düsseldorf has temporarily blocked the State Media Authority of North Rhine-Westphalia (LfM) from forcing telecom providers to cut off access to Aylo-owned adult sites Pornhub and YouPorn.

FSC: NC Law Invalidating Model Contracts Takes Effect December 1

The Free Speech Coalition (FSC) has issued a notice that North Carolina's Prevent Exploitation of Women and Minors Act goes into effect on December 1.

Ofcom Investigates More Sites in Wake of AV Traffic Shifts

U.K. media regulator Ofcom has launched investigations into 20 more adult sites as part of its age assurance enforcement program under the Online Safety Act.

Show More