Google Starts Indexing Message Board Posts

MOUNTAIN VIEW, Calif. — The world’s largest search engine is now keeping track of forum posts.

Tech giant Google has dispatched its web-indexing spiders to chronicle message board activity all over the Internet. If a topic has sparked many discussions, links to those web forums will appear on the first page of results.

“We hope this feature gives you a deeper view into the relevant content available on sites throughout the web, even when that content spans multiple pages or discussions,” a Google representative said on the company’s official blog. “At the same time, the main search results are diverse as always, so if you can't pinpoint a useful comment there's a list of relevant sites there to help.”

The message board search results will typically appear indented and after the third or fourth main result. As helpful as that sounds, Tom Leach, owner of ThatOneProgram.com and JayManCash.com, told XBIZ he was dubious of this new feature.

“I would say no, that will not be handy,” he said. “We don't want all the surfers to know everything, now do we? I’ll bet message board posts will end up pulling in higher ranking than our sites. And then this is really what we need the message board thieves that end up getting more traffic than they have already.”

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

European Commission: Age Verification App Ready For Use

The European Commission’s age verification app is now technically ready and will soon be available for EU citizens to use in order to prove their age when accessing online platforms, European Commission President Ursula von der Leyen announced Tuesday.

UK House of Commons Moves to Tone Down Porn Amendments

The House of Commons has modified amendments to the U.K.’s pending Crime and Policing Bill, including provisions regulating “step” content, content featuring adults role-playing as minors, and performers’ ability to withdraw consent.

AEBN Reveals Ariel Demure as Top Trans Star for Q1 of 2026

AEBN has named its top trans stars for the first quarter of 2026, with Ariel Demure landing atop the leaderboard.

Final IRS 'No Tax on Tips' Rule Excludes Pornography

The Internal Revenue Service on Monday published final regulations on the “No Tax on Tips” provision included in the “One Big Beautiful Bill Act,” offering new tax deductions for tip workers but excluding revenue received for “pornographic activity.”

Pennsylvania Legislature Weighs 'Porn Tax' Bill

The Pennsylvania State Senate is considering a bill that would impose a 10% tax on the revenue of adult websites doing business in that state.

BranditScan Rolls Out 2 New Platform Features

BranditScan has introduced its new Traffic Optimization and Doxing Protection features for creators.

NMG Management Partners With Cosplayground to Scale Distribution

NMG Management has partnered with Cosplayground to expand the studio’s digital distribution and licensing operations.

Dreamcam Adds Real-Time Speech Translation

Dreamcam has introduced Voice Translator AI to its livestreaming platform.

UK Government May Limit 'Step' Porn Ban With New Amendments

The U.K. Ministry of Justice on Friday revealed new government amendments to the pending Crime and Policing Bill, potentially limiting a planned ban on “step” content to apply only if adult performers role-play as minors.

Arizona Senate Removes 'Catch-22' Provision From Consent Bill

The Arizona State Senate has amended a bill that would impose new requirements for adult content uploaded online, removing a seemingly contradictory provision that could have effectively made it impossible for adult sites to operate in the state.

Show More