"With the introduction of the Apple's iPhone OS 3.0 Software, consumers can now experience live and on-demand streaming video — natively — on all OS 3.0 enabled devices," said the show's promoter. "There has never been a better time for content providers to offer high-quality video to iPhone users."
Featured presenters include Akamai Media & Entertainment Chief Strategist, Tim Napoleon; Inlet Technologies Senior VP for Strategy and Business Development, John Bishop; and Turner Sports Executive Director of Digital Partnerships, Peter Scott.
Topics scheduled to be discussed at the webinar include how Apple's HTTP adaptive delivery mode works; standards-based ways to deliver video on the iPhone and the benefits of HTTP live and on-demand streaming; as well as a look at the Spinnaker plug-and-play encoder.
Case studies on how businesses are using iPhone streaming will be presented, with a focus on the ways in which entities such as NASA, Fox Business and Fox News are using the technology — as well as a look at why Turner Broadcasting chose the iPhone for streaming the PGA Championship — including an overview of technical and business challenges presented by the PGA Championship and how they were addressed.
A live Q&A session will follow the formal presentations.
The webinar is scheduled for 10:00 a.m. PST. Attendees may register online.