Playboy Sees Improved Media Results but Restructuring Drags Income

CHICAGO — Playboy Enterprises said Tuesday that cost-cutting efforts and improved media results contributed to increased segment income in its second quarter.

While it ended with an $8.7 million loss in the second quarter, the company attributed that loss to a restructuring charge primarily related to the closing of the company’s New York office.

Excluding that charge, Playboy’s net income was $400,000 for the quarter. In the same period last year, the company reported a net loss of $3.2 million.

One bright spot, Playboy said, was its print/digital group, which reported an increase in second-quarter segment income to $2.3 million from $100,000 in the prior year period. Revenue for the group was $28.3 million in the quarter, down $3.9 million from second quarter 2008.

Primarily as a result of a double issue, Playboy magazine’s circulation revenue grew 16 percent in the second quarter to $12.9 million compared to the same period last year.

“Efforts to better manage our cost structure while improving our customers’ experience will continue,” Playboy CEO Scott Flanders said. “I believe this company has taken many of the right steps in outsourcing or exiting unprofitable businesses and that those which remain are critical to our future.”

Playboy said the global economic slowdown has pared royalty payments in its licensing business, but it is optimistic about expanding into new regions, including Latin America.

Flanders said he expects the licensing segment to show year-over-year revenue and income growth in the 2009 second half, fueled by a strong fourth quarter.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Lily Blossom Performs Her 1st Gangbang for Blacked

Lily Blossom has performed her first gangbang in the latest episode of “Hotel Vixen: Season 3” from Vixen Media Group (VMG) studio imprint Blacked.

Eva Maxim, Zariah Aura Headline Latest Volume of 'Salacious TS Encounters' From TransSensual

Eva Maxim and Zariah Aura topline “Salacious TS Encounters 4” from Mile High Media studio imprint TransSensual.

Marie Fox, Rebel Rhyder Topline Richard Mann's 'World of Mann: Gangbangs'

Marie Fox and Rebel Rhyder headline director/performer Richard Mann's "World of Mann: Gangbangs," from Evil Angel.

Naomi Korae Performs 1st Studio B/G/G in Latest From TeamSkeet

Naomi Korae performs her first studio B/G/G alongside Kitty Chow and Arin Jones in the latest scene from TeamSkeet’s “Family Strokes” series.

Angellica Good Stars in Latest From TransAngels

Angellica Good stars with Angel Santana in the latest release from TransAngels.

BranditScan Rolls Out Scanning Feature for Telegram Live Leaks

BranditScan has launched Telegram Bot, it's new feature for scanning messaging platform Telegram for live leak.

Pineapple Support to Host 'Suicide Survivors' Support Group

Pineapple Support is hosting a free online support group for performers affected by suicide.

Pure Taboo Premieres Seth Gamble Drama 'The Doctrine'

Pure Taboo has released its new post-apocalyptic drama written and directed by multi-XMAs winner Seth Gamble, titled “The Doctrine.”

Bree Sky Stars in Latest From Family Strokes

Bree Sky stars with Enzo East in the latest release from Family Strokes’ “Sis Loves Me” series.

Jewelz Blu, Gray Perrier Lead Latest From Transfixed

Jewelz Blu and Gray Perrier star in the latest release from Transfixed, titled "Risky Frisky Realtor."

Show More