profile

Fun Factory's Homeland Heroes

Fun Factory is primarily known for its range of innovative designer pleasure products that hail from Germany. Fun Factory’s international team of professionals is widespread and diverse with Dirk Bauer, Fun Factory’s president and founder, at the helm. While some company reps bask in the limelight of industry news coverage and trade shows, Fun Factory’s headquarters in Bremen, Germany, houses a production team known only for their output.

Fun Factory co-founder Michael Pahl decided to step out of the spotlight to focus on electronic engineering for the company.

Fun Factory’s international team of professionals is widespread and diverse with Dirk Bauer, Fun Factory’s president and founder, at the helm.

“A ship only needs one captain,” Pahl said. “I’m the man for details — a company needs both someone for detail, and someone for getting ahead. In the early years of Fun Factory my/our presence in media was massive. I enjoyed this very much — until it started interfering too much with my private life.”

Pahl’s day-to-day responsibilities consist of brainstorming and meeting with partners, he said, adding that the most rewarding part of his role at Fun Factory is seeing end results to his innovative engineering visions.

“Since I was a young boy I was ever interested in ‘how stuff works,’ everything was fragmented — nothing was safe from my screwdriver and Swiss-Army knife,” Pahl said. “Later I found my passion for electronics. I’m fascinated by electronics because you see nothing, but complex things (like circuits) can bring things to life! This started at age 11 — when I switched my soldering-iron on and it has never become cold since! I hope my health would not have been damaged by the large amount of solder (which contains lead) that I’ve exposed myself to.”

Sometimes described as Fun Factory’s “mad scientist,” Stephan, who started at Fun Factory in January 2010, does everything associated with product engineering and development.

“The normal work day — it does not exist,” Stephan said. “It’s very diversified. I am everywhere in the factory and always caring for something different. At first, I made original models and molds, but now I do a bunch of engineering and development with activities such as turning, milling and a lot of manual work associated with pneumatics and electronics. I help make the motors and machines used to make our toys with a team. It’s a lot of improvisation and joy.”

Stephan said he was sure of his destined career in 1982 after having been trained in making models and machines. “I wanted nothing else. I have been doing this for 29 years and I still love this job.”

Prior to joining Fun Factory as production technician, Peter Schroeder had no experience handling silicone materials. “At first I built boats out of fiberglass,” Schroeder said. “Later I joined an automobile-tuning company and built tuning parts out of carbon. Then I worked as a service engineer and optimized, repaired full electric injection molding machines throughout the whole world from North America to Singapore. One year later, I became an engineer in the development division. After this position, I became a production manager for a few companies.

“The work at the FF is very interesting and I love to work with people,” he said. “So the work is fun and fills my mind with new ideas and fantasies. I love this brightly colored variety!”

The range of brilliant colors that make up the Fun Factory line may be credited in part to product designer Verena Michel, who has been creating products for the company for the last three and a half years.

Her favorite design, she says, is the Flash. “My first toy, which won a design award [from Red Dot.]” Michel said that the inspirations behind her designs are primarily found in nature, such as flowers, leaves and buds, but architecture and car designs also have an influence on her creations.

Schroeder, who manages the Fun Factory product development crew, said that the team’s main principle is to stay human, connect fun with work and provide the best output with best quality.

“Every human is different and needs response and attention,” he said. “They have strong points and weaknesses. So you have to put the right stuff to the right position to get the optimal output. I prefer a democratic style to lead the people in our factory. My employees could give input and ideas because I m convinced that the workers have the best ideas!

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More Articles

opinion

Michigan's Intimate Ideas Offers Playful Retail Setting for Wide Range of Shoppers

Jerry Manis, the regional manager of Intimate Ideas’ Michigan stores, never planned on working in adult retail — but he says it’s turned out to be a surprisingly rewarding gig.

Quinton Bellamie ·
opinion

Kraig McGee Blends Family Biz Experience, Creative Background at TAF Distributing

Walk into any Adam & Eve store in the Mountain West region of the U.S. and you’ve likely stumbled into a TAF Distributing outfit. Owned by industry veteran Kraig McGee Jr. and staffed by his closest family members, McGee’s 35 TAF-operated stores span 13 states, from woodsy Idaho to scenic Utah and well beyond.

Colleen Godwin ·
opinion

How Pleasure Brands Can Ethically Market to LGBTQ+ Communities

Every June, the rainbow floodgates open. Suddenly, pleasure products are “Pride-themed,” companies change their logos and brands rush to show just how inclusive they are — at least for 30 days. But as a queer, nonbinary marketing strategist who works with adult brands year-round, I’m here to say: Rainbow dildos alone are not progress. They’re often just noise.

Hail Groo ·
opinion

A Retailer's Road Map for First-Timers' Anal August

Anal August offers a prime opportunity for brands and stores to capture new customers and drive growth in a category that’s gaining mainstream momentum. As consumer interest in anal play continues to rise, now is the time to meet first-time buyers where they are, with approachable products, trusted education and a clear path to pleasure.

Matthew Spindler ·
opinion

Optimizing Your Leadership Through Wellness Practices

For many of us, 2025 has proved intensely stressful — and we’re still only halfway through the year. In times like these, it may seem counterintuitive or even irresponsible to talk about seeking pleasure. Yet pleasure, presence, joy and connection can help you return to a mental and physical state that allows you to face and handle stressors.

Sarah Tomchesson ·
opinion

Chastity Play Is Trending: Why It Should Be in Your Marketing Strategy

From chastity fetishes to power play, erotic control — once considered an esoteric niche within the world of BDSM — is now entering the mainstream. Google searches for “chastity cages,” “chastity fetish” and “orgasm denial” have exploded over the past year, with interest especially high for beginner-friendly models.

Naima Karp ·
opinion

A Look at Adult Retail's Role in Community Care

In the adult retail industry, we focus on empowerment, exploration and connection. We connect people with products that can transform their relationships with their bodies, with their partners and with themselves.

Rin Musick ·
trends

A Deep Dive Into Key Trends Shaping Pleasure Products

In 2025, the pleasure industry is evolving in intentional ways. Rather than racing toward newness for novelty’s sake, brands are reassessing everything from shape and function to what price intended shoppers can afford.

Ariana Rodriguez ·
profile

WIA Profile: Jia Jeng

Modern branding is all about storytelling — and Jia Jeng certainly knows how to tell an authentic, perspective-shifting tale. As brand manager for ID Lubricants, Jeng applies her creative talent to shaping the long-established company’s public image in a way that aligns with her own vision for an ethical future.

Women in Adult ·
profile

Spicerack Market Offers Indie Brands a Launching Pad

Spicerack Market is an ecommerce platform with the heart of an artisan crafter and the soul of a kinkster. On the website, independent sex toy makers, lingerie seamstresses and kink gear craftspeople can set up a personalized shop to sell their handmade wares, unhindered by censorship or bans on adult products.

Colleen Godin ·
Show More