Brand loyalty is often discussed in terms of customers, but rarely in terms of the people working behind the counter or deciding what makes it onto the shelves.
Amid the trying times of COVID, adult retailers rose up to the challenge, changed their business practices and stepped up their normal routines around safety and hygiene in their stores. Last week, an esteemed panel of retail execs gathered virtually during the ANME/XBIZ show to discuss how they adapted, as well as other trends that are currently shaping the industry.
Each month, industry news media organization XBIZ spotlights the career accomplishments and outstanding contributions of Women in Adult. WIA profiles offer an intimate look at the professional lives of the industry's most influential female executives.