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Black Label Ads Launches Auto-Optimization

CYBERSPACE — Black Label Ads (BLA), an Internet adult ad marketplace, announced the launch of new auto-optimization technology for advertisers. Black Label Ads is now the first adult ad network to offer auto-optimization.

Black Label Ads’ new technology works in the following manner:

The advertiser specifies a target cost-per-action for each campaign, and places a conversion code on the site; the campaign runs and collects performance data across thousands of sites; and Black Label automatically adjusts bids on a site-by-site basis.

“Auto-optimization technology will change the adult advertising landscape,” Black Label Ads National Account Executive Chi Lee said. “Now marketers can set their target CPA, put their campaigns on cruise-control and let BLA technology take care of the rest.”

Auto-optimization is available to all BLA advertisers who spend more than $20,000 per month.

For more information, email Chi Lee at clee@blacklabelads.com.

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