Animoto.com is the startup in question, and their new online application takes a user's photos and combines them with a song to produce an instant music video that the company boasts is as slick as anything coming out of the music industry.
For adult webmasters, producers and stars who are plugged into viral marketing, the new toy means yet another widget to add to their profiles on Facebook, MySpace and elsewhere.
Outbreak Marketing President Gabe Fieramosco does his share of promotion through social networking websites, and he told XBIZ that widgets make websites sticky.
"I'm always a big fan of getting interesting content onto a page," he said. "You build the page to make people want to hang around, so it's always good to give your friends interesting content to look at."
Animoto lets users use photos from Flickr, Facebook, Picassa, Smugmug, Photobucket or their desktop to build the video, which syncs the photos with the tune of a non-DRM song that the user uploads. About 100 licensed tracks are also available on the site.
What's the catch? It isn't free. Users can get a 30-second demo for nothing, but anything longer costs $3.
For more information, visit Animoto.com.
