Adventure Industries to Exclusively Distribute HARD, Pure Passion

HIGHTSTOWN, N.J. — Lifestyle Ventures, developers of the Pure Passion and HARD products, has signed Adventure Industries as exclusive distributor of the orgasm-enhancing supplements.

Lifestyle CEO John McDonald said that Adventure has shown over the past year that it deals honestly and fairly with other distributors, and he knew he wanted the company to be in charge of two of Lifestyle's popular products.

“We are very happy to have a company as professional and reliable as Adventure Industries to be our master distributor for North and South America," McDonald said. "Adventure has shown over the course of the last 12 months to continue to support distributors to gain market penetration for Pure Passion and now HARD.”

The Pure Passion orgasm enhancer has been repacked for more shelf appeal, but its ingredients remain unchanged.

HARD made its official market debut at last year's STOREROTICA show, and McDonald said it already is taking the market by storm. The sexual enhancer is meant to deliver longer-lasting erections and increased libido without dangerous side effects found in other similar pills.

For more information, call (800) 999-2483, ext. 240, or email sales@funadv.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Xgen Hosts 'Ask a Sexologist' Events in Arizona

Xgen Products has wrapped up its “Ask a Sexologist” in-store event series featuring resident sexologist Dr. Mindy at Fascinations retail locations in Arizona.

Kyle Sievert, Rachael Wolfe Join Full Circle Sales Team

Kyle Sievert and Rachael Wolfe have joined the sales team at Full Circle.

Tennessee Bill Would Require Warnings on Adult Stores

The Tennessee Senate has passed a bill requiring adult stores, theaters and other establishments in the state to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Motorbunny Debuts 'Mt. Gushmore' Grinder Attachment

Motorbunny has introduced its Mt. Gushmore grinder attachment for its Buck sex machine.

Like a Kitten Names Matie Fricker Director of Education and Community Outreach

Like a Kitten has named Matie Fricker as its new director of education and community outreach.

Wicked Sensual Care Debuts 'Arousal Serum' From 'Simply Timeless' Line

Wicked Sensual Care (WSC) has introduced the Arousal Serum lubricant from its Simply Timeless line.

Blush Expands 'EnLust' Stroker Collection

Blush has introduced three new stroker sleeves from its EnLust line.

Holiday Now Shipping 'Moonbloom' Collection From Intimate Earth

Holiday Products is now shipping the Moonbloom line of personal lubricants from Intimate Earth.

CC Wellness Names Brendi Acevedo National Training Manager

CC Wellness has promoted Brendi Acevedo to the position of national training manager.

PHE Forms Commercial Partnership With Kindra

Adam & Eve parent company PHE, Inc. has formed a strategic partnership with Kindra that includes distribution and a minority equity stake in the wellness brand.

Show More