xbiz world
xbiz premiere

Adventure Industries to Exclusively Distribute HARD, Pure Passion

HIGHTSTOWN, N.J. — Lifestyle Ventures, developers of the Pure Passion and HARD products, has signed Adventure Industries as exclusive distributor of the orgasm-enhancing supplements.

Lifestyle CEO John McDonald said that Adventure has shown over the past year that it deals honestly and fairly with other distributors, and he knew he wanted the company to be in charge of two of Lifestyle's popular products.

“We are very happy to have a company as professional and reliable as Adventure Industries to be our master distributor for North and South America," McDonald said. "Adventure has shown over the course of the last 12 months to continue to support distributors to gain market penetration for Pure Passion and now HARD.”

The Pure Passion orgasm enhancer has been repacked for more shelf appeal, but its ingredients remain unchanged.

HARD made its official market debut at last year's STOREROTICA show, and McDonald said it already is taking the market by storm. The sexual enhancer is meant to deliver longer-lasting erections and increased libido without dangerous side effects found in other similar pills.

For more information, call (800) 999-2483, ext. 240, or email sales@funadv.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Xgen Expands Distro Deal With East Coast News

Xgen Products has expanded its distribution deal with East Coast News (ECN), with the latter now carrying the Lapdance Lingerie and Envy Menswear lines.

Orion Debuts 'Beasty' Jumpsuits

Orion Wholesale has introduced its new Beasty Suits reptilian role-playing jumpsuits.

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

COTR Acquires Together Brand

COTR, Inc. has acquired the assets and distribution rights of pleasure brand Together.

Kiiroo Introduces New Leigh Raven Mouth Stroker

Kiiroo has debuted the new FeelLeigh Raven mouth stroker sleeve from its FeelStar line.

Xgen Hosts 'Ask a Sexologist' Events in Arizona

Xgen Products has wrapped up its “Ask a Sexologist” in-store event series featuring resident sexologist Dr. Mindy at Fascinations retail locations in Arizona.

Kyle Sievert, Rachael Wolfe Join Full Circle Sales Team

Kyle Sievert and Rachael Wolfe have joined the sales team at Full Circle.

Tennessee Bill Would Require Warnings on Adult Stores

The Tennessee Senate has passed a bill requiring adult stores, theaters and other establishments in the state to post warning signs cautioning patrons that they “may be contributing” to sexual assault and human trafficking.

Show More