Sponsor Search Engine ReferralMatrix.com Launches

NEW ORLEANS, La. — Innovative Assets Inc. this week announced the launch of ReferralMatrix.com, a searchable database of information on various adult affiliate programs and their individual sites and services.

Designed to aid webmasters in finding sponsor programs that fit their needs, ReferralMatrix.com can be queried based on a wide variety of criterion. For example, webmasters can use the site to find specifically programs that use the NATS affiliate tracking program, and programs that pay by ePassporte, as well as search based on niche content types or marketing materials made available to affiliates.

Innovative Assets’ founder Will76 told XBIZ that he hopes to significantly expand the number of affiliate programs in the ReferralMatrix.com portfolio in the months to come.

“Ideally I would like to add as many sponsors as possible so I can enable the users of the site to literally find anything they are looking for,” Will said. “As of right now we have about 100 sponsors included in the Matrix, and I hope to have 500 by the end of the year, with 99 percent of all sponsors included by the end of next year.”

One possible limitation to that goal is that Will has been a vocal critic of some affiliate programs, most notably those that purchase traffic from adware companies like Zango, torrent sites, and other controversial traffic sources.

Asked about the possibility that he may leave some programs off the list due to his concerns about their business and marketing practices, Will told XBIZ that this was a issue that he had wrestled with.

“While I want to provide a complete site with as much data as possible for users to search, at the same time I just cannot bring myself to be associated with companies that continually steal from me,” Will said. “To be honest, a few companies in particular could offer me $100,000 to be listed on my site and I would turn them down.”

Will added that the dilemma he faced was “trying to provide a complete service to my users, vs. my own feelings in regards to these companies and how they are stealing from me.”

“My personal feelings won out,” Will said. “There won’t be a lot of sites blacklisted but there are a couple that you will never see listed there.”

Will said that he has a lot of plans for ReferralMatrix.Com, including a feature similar to that found on “digg” sites.

“The site will be a great place for webmasters to post articles about themselves, their company, their blog posts, etc., and get free traffic and exposure,” Will said. “When it is all said and done I would like the site to be a ‘one stop shop’ where people go for news, to find a new sponsor, to buy or sell a domain name, to hire a programmer, to post their job application, to learn, to find better promotional materials and to post announcements about their company.”

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Roxie Rae Relaunches Site Through XSiteAbility

Roxie Rae has relaunched her site through XSiteAbility.

Federal Appeals Court Vacates FTC 'Click to Cancel' Rule Pending Review

The U.S. Court of Appeals for the 8th Circuit on Tuesday vacated the Federal Trade Commission’s “click-to-cancel” rule aimed at making it easier for consumers to cancel online subscriptions, pending further review.

FSC Drops Florida AV Lawsuit in Wake of SCOTUS Decision

A U.S. district court judge granted on Tuesday a motion by Free Speech Coalition to dismiss the trade association’s lawsuit over Florida’s age verification law, a case that had been on hold pending the Supreme Court’s recent ruling on the constitutionality of state AV laws.

Ukrainian President Responds to Porn Legalization Petition

President Volodymyr Zelensky responded Tuesday to an OnlyFans model’s petition to decriminalize pornography in Ukraine, stating that he would wait for the legislative process to play out “in accordance with established procedure.”

Only Tax Deductions Joins Pineapple Support as Sponsor

Adult industry accounting firm Only Tax Deductions has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

Adult Empire Launches 'Conversations' Podcast Series

Adult Empire has launched a new official podcast series hosted by Nicole Chappelle and Charlie.

Sex Work CEO Launches 'Teams Plan' for AI Assistant

Sex Work CEO has introduced the new Teams Plan for its AI-powered, NSFW text generator, GPTease.

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

NC Governor Vetoes Bill Targeting Adult Industry, Override Possible

North Carolina Governor Josh Stein today vetoed a bill imposing new regulations that adult industry observers have warned could push adult websites and platforms to ban most adult creators and content.

25,000 Sign Petition to Legalize Pornography in Ukraine

An OnlyFans model’s petition to decriminalize pornography in Ukraine has amassed the 25,000 signatures required for official consideration by President Volodymyr Zelensky.

Show More