TORONTO — Canadian pleasure brand BMS Factory has signed an exclusive deal with Calvista for distribution in Australia and New Zealand.
According to a rep, the deal will offer retailers in the region access to BMS Factory's portfolio, with dedicated customer service, marketing support, and coordinated brand development.
"We are excited to announce that BMS is now an exclusive partner of Calvista Australia," said Calvista Australia Managing Director Roger Sheldon-Collins. "BMS is an integral partner, with highly successful global brands including PalmPower, Pillow Talk, and Swan. We look forward to working closely with our retail partners to continue growing and developing the BMS brands across Australia and New Zealand."
Added BMS Factory President and CEO Steve Bannister, "After more than two decades of working together, this agreement feels like a natural next step in our relationship with Calvista. Their team has demonstrated a longstanding commitment to our brands and an exceptional understanding of the Australia and New Zealand markets. By working together more closely, we can provide stronger support to our retail partners, introduce new products more effectively, and continue building our brands throughout the regions."
For more information, visit Calvista.com.au.
