NEW YORK — The gifting platform YouPay has announced the launch of its third annual, month-long fundraising initiative in support of Pineapple Support, the nonprofit providing free and subsidized mental health resources to adult creators worldwide.
This July, YouPay will donate 50 cents to Pineapple Support for every gift purchased through the platform. Whether you’re a creator sharing your wishlist or a fan sending support, every transaction counts.
"Over the past two years, the YouPay community has shown up in a big way," said Matt Holme, CEO of YouPay. "To date, we have raised over $17,000, and heading into year three, we’re not slowing down."
"We’ve always believed that a healthy creator economy runs on more than transactions," added Holme. "It runs on people actually being okay. That means access to therapy, crisis support, and mental health resources — especially in an industry that doesn’t always make those things easy to find."
Pineapple Support provides exactly that, and its CEO, Leya Tanit, said the YouPay partnership represents something bigger than fundraising.
"Three years of showing up – that’s what real commitment to this community looks like," said Tanit. "The funds raised through YouPay’s Gifting Month directly expand our capacity to support creators who are struggling. Every gift sent in July is a reminder that this industry can, and does, take care of its own."
For more information, visit YouPay.co; follow the platform on X.com.
