COTR Reveals Vegas Party Plans, Teases Brand Addition

COTR Reveals Vegas Party Plans, Teases Brand Addition

LAS VEGAS — COTR will host its "Come Together: What Happens in Vegas" party on Sunday, March 22, 2026, at Deja Vu Showgirls in Las Vegas.

"It’s been nearly 10 years since our legendary Cowgirl party, and we’re thrilled to welcome our industry friends once again to a COTR celebration — this time in Las Vegas," said Alicia Sinclair, COTR founder and CEO. "We're pulling out all the stops to make this even bigger and better than the last one. We can’t wait to come together and celebrate what’s next for COTR. And as they say, 'What happens in Vegas stays in Vegas.'

A rep for COTR hints that the celebration will include a major brand reveal — a new addition to its portfolio of intimate wellness products that will mark a "strategic evolution" for the company.

"We’re incredibly excited about what’s on the horizon for COTR," added Sinclair. "Our team has been working on something special that we can’t wait to share with the industry. This party will be the perfect opportunity to celebrate not just where we’ve been, but where we’re headed. After the success of our Cowgirl party years ago, we wanted to create the party of the decade as a follow-up, and Las Vegas felt like the perfect place to bring everyone together to toast to the future of COTR."

Industry members who wish to RSVP for the event should email rsvp@cotrinc.com.

Follow Sinclair on X.com.

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