NEW YORK — Womanizer is celebrating the recent launch of two pop-up stores in New York and Paris, "The Womanizer Beauty Bar."
According to a rep, the stores "reimagined the traditional beauty boutique as a wellness experience centered on confidence and self-love" and also "blurred the lines between beauty, health, and sexual wellness."
More than 700 guests entered the Paris pop-up, while more than 750 folks did so in New York.
“With the Womanizer Beauty Bar, we wanted to challenge preconceived notions of where conversations about pleasure belong,” said Stephanie Keating, director of B2B sales and marketing in the Americas at Lovehoney Group, which owns Womanizer. “By blending beauty and sexual wellness in a space that felt inviting and familiar, we made it easier for people to explore their curiosity without judgment. It’s about normalizing pleasure as a vital part of self-care and confidence.”
For more information, visit Womanizer online.
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