Emily Oberg Launches 'Sensual Sport' Line of Sexual Wellness Products

Emily Oberg Launches 'Sensual Sport' Line of Sexual Wellness Products

LOS ANGELES — Emily Oberg, the entrepreneur behind the successful clothing label Sporty & Rich, has launched Sensual Sport, a new line of sexual wellness products.

Vogue reports that Sensual Sport launched this week with three new tangerine-toned products: the elongated, egg-shaped Essential Vibrator; Pleasure Gel lubricant; and Wet Mouth Spray, which is designed to enhance oral pleasure and comes in flavors such as peach, pineapple and watermelon.

Oberg told Vogue that she started with three products because she "didn't want it to be too intimidating" for people who had not previously purchased such products. 

While Oberg described the vibrator as "straightforward" and the lubricant as "a universal product," she said she's most excited about the mouth spray.

"I wanted one fun, unique product," she said. "And it's all in my stance that sex shouldn't be taken so seriously."

While Oberg's other ventures are doing quite well — Sporty & Rich reportedly made $34 million in revenue last year — she found herself drawn to the sexual wellness market. 

"I make products I'm personally interested in using, that I feel like I can't find until I make them," Oberg told Vogue. 

Oberg said it took just six months to launch Sensual Sport, partly thanks to being swiftly brought up to speed on the sector by an acquaintance who works for one of America's biggest sex toy manufacturers.

"It was a full run-through of the market — what was out there, the best-sellers, what's not working," she explained.

For now, Sensual Sport is a solo venture. Oberg built the website, designed the packaging and now sends newsletters in between sorting out shipping logistics for the company. She even starred in the brand's first marketing campaign at launch, though that was more out of necessity.

"Agents just don't want [models] associated with a sex brand," Oberg told Vogue. "Which is funny because everyone is half-naked on Instagram! I'll continue to model for it until people can wrap their heads around what we're doing."

For more information, read the full Vogue article and visit SensualSport.com.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

ProDx Health Introduces 'Assured MoFi ID' Testing Program

ProDx Health has introduced its new Assured MoFi ID Program for testing.

Eye of Love Expands 'Bloom' Collection

Eye of Love has introduced two new perfume oils from its Bloom collection.

Nobü Adds to 'Essentials' Collection

Nobü is expanding its Essentials collection with three new pleasure products.

Like a Kitten to Release 'Adventure Collection'

Pleasure brand Like a Kitten has announced that it will debut its new Adventure Collection on July 15.

Full Circle Debuts New Bullet Vibes

Pleasure brand Full Circle has introduced a new range of bullet vibrators.

Magic Silk Debuts 'Butterfly Fantasies' Collection

Magic Silk has introduced its new Butterfly Fantasies line of intimate wear.

Orion Debuts 'Vipepad' Ride-On Vibrator

Orion Wholesale has introduced the latest edition of its Vibepad ride-on vibrator.

Xgen's Dr. Mindy DeSeta Spotlighted on CBS News

CBS News has spotlighted Xgen Products resident sex therapist Dr. Mindy DeSeta on its Miami and West Palm Beach affiliate stations.

Electric Novelties Expands 'Gläs' Collection

Electric Novelties has introduced a variety of new items from its Gläs collection.

FSC Toasts Jeffrey Douglas for 30 Years of Service

n the very same evening when the adult industry was hit hard by the Supreme Court ruling supporting Texas’ controversial age verification law, HB 1181, members of the Free Speech Coalition board, staff and supporters gathered to celebrate Jeffrey Douglas’ 30 years as board chair — a fitting reflection of his reputation as an eternal optimist.

Show More