Liberator Hires John Robinson as Vice President of Sales

Liberator Hires John Robinson as Vice President of Sales

ATLANTA — Liberator has tapped John Robinson to join the company as VP of sales.

"John Robinson joins Liberator following an impressive career in digital marketing," said a rep. "He has worked with renowned brands to help them expand their online presence and achieve rapid growth."

Added Liberator CEO Louis Friedman, "We are excited to welcome John to the Liberator family. His deep knowledge of digital marketing and B2B sales, combined with his passion for innovative growth strategies, makes him the perfect fit as we expand our global presence and deliver exceptional products to our customers."

Robinson's new role will involve driving sales growth, strengthening Liberator’s relationships with retail and wholesale partners, and developing new digital sales channels.

Said Robinson, “I am thrilled to join Liberator at such an exciting time for the brand. Their commitment to quality and innovation is unparalleled, and I look forward to helping the company reach new heights by expanding its sales network and driving digital transformation. Together, we will bring these products to a wider audience and continue to elevate the customer experience."

For more information about the company, visit Liberator.com or email wholesale@liberator.com.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Besharam CEO Raj Armani Featured in Cosmopolitan Inda Magazine Brand Showcase

Raj Armani, co-founder and CEO of Indian pleasure brand Besharam, was recently featured in a full-page brand showcase advertorial in Cosmopolitan India Magazine.

Aneros Rolls Out Media Platform for Retailers, Industry Partners

Aneros has launched its new Aneros Media Website, a digital platform to centralize the company's educational resources, product training, point-of-sale materials, and marketing assets for its retailers, distributors, and industry partners.

Liberator Debuts 3 Curated 'Kinkmas Box' Holiday Pleasure Product Bundles

Lifestyle pleasure brand Liberator has introduced Kinkmas Boxes, three curated holiday product bundles for couples.

Paradise to Introduce 3 New Additions to 'Illumination' Line at Sex Expo in January

Paradise Pleasure Products will debut three new additions to its LED-enhanced Illumination collection at Sex Expo, taking place Jan. 7-10 in L.A.

Brent Aldon, Erik Vasquez to Return as Hosts of 2027 XBIZ Awards, Pleasure and Retail Edition

Aneros Director of Sales and Marketing Brent Aldon and Sliquid VP of Marketing Erik Vasquez will once again bring their signature showmanship to the stage as co-hosts of the 2027 XBIZ Awards, on Jan. 9 at Avalon Hollywood.

b-Vibe Anal Academy Adds Clinician-Reviewed Training Guides

COTR has released a new set of clinician-reviewed educational guides through its b-Vibe Anal Academy platform.

East Coast News Taps Paul Reutershan for Business Development Manager

Paul Reutershan has joined East Coast News (ECN) as its new business development manager, returning to the company where he began his career in 2002.

Beisar Debuts 'Pixel' Anal Vibe

Beisar has introduced its Pixel three-function anal vibrator.

Xgen Expands Bodywand Line With 2 New Vibes

Xgen Products has added two new bullet vibrators to its Bodywand collection.

Womanizer Introduces 'Snap' Micro Stimulator

Womanizer has debuted its new Snap stimulator, billed as the smallest pleasure product the company has released.

Show More