OnlyFans Discloses Average Creator Earned $1.3K in 2023

OnlyFans Discloses Average Creator Earned $1.3K in 2023

LONDON — OnlyFans’ disclosed its financial records for the fiscal year ending Nov. 30, 2023 on Thursday as part of a U.K. regulatory filing, estimating that the company paid a mean average of nearly $1,300 per creator during that period.

That average amount was first noted by entertainment industry trade Variety in a correction to an article about OnlyFans’ continuing success, one of several to appear recently in mainstream publications.

The Variety story focused on the remarkable overall numbers, with OnlyFans reporting “record revenue and profits” for fiscal 2023 and a 29% increase in the number of creators on the platform, for a total of 4.12 million. 

“Gross payments made through the OnlyFans platform increased by 19% for the year ended Nov. 30, 2023, jumping from $5.55 billion in 2022 to $6.63 billion last year,” according to the U.K. filing by OF parent company Fenix International.

The figures, Variety clarified, “represent payments made by OnlyFans users net of applicable sales taxes, refunds and deferred income.”

Based on those figures, Variety reported that OnlyFans creators “earned total payouts of $5.32 billion for the most recent fiscal year, a mean average of nearly $1,300 per creator and a year-over-year increase of 19%.”

The filing also obliquely addresses OnlyFans’ status as a popular platform for adult content creators.

“OnlyFans’ mission is to empower content creators to own their full potential by building the safest social media platform and providing unparalleled opportunities to our user community,” the filing states. “The media content on OnlyFans.com can only be shared or accessed by registered users who are over 18 years old and who have successfully completed the Creator or Fan onboarding process.”

OnlyFans “continues to garner significant media attention due to its novel business model, inclusive content policy and the success of many Creators,” Fenix International states, pledging to “continue to develop its public and government relations strategy to address misconceptions regarding the Group as reported in the media.”

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