CHICAGO — Elaina St. James has dropped a YouTube clip about creating influencer personas using AI.
The clip, titled “AI Experiment — The Results Were Shocking,” features St. James discussing the results and her thoughts on her experiment.
“As an older creator who began her online journey at age 54, St. James had long wondered if a 40-year-old Elaina or a 20-year-old Elaina would have had similar success in today’s competitive social media landscape,” said a rep. “Using AI, Elaina could, in essence, turn back time and gain insight.
“She introduced five test influencers with a variety of ages, hair colors and body types to Instagram, Twitter and TikTok,” the rep added. “The results became a significant exploration into the culture of social media, branding, marketing and AI.”
The clip is streaming on YouTube.
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