ATLANTA — Liberator has unveiled a new product, the Fascinator Mini, along with updated gay-centered packaging and marketing copy for a selection of its signature offerings.
The new Fascinator Mini is the latest addition to the brand's throw blankets collection.
"This new size allows customers to toss it in a car or bag for spontaneous romps anywhere," said a rep.
Liberator VP of Sales Dennis Brito noted, "The Fascinator has been one of our all-time bestselling products for good reason. The Fascinator Mini is incredibly versatile, easy to pack and carry, with a fantastic price point. We’re thinking that this product will fly off shelves as a gift."
In related news, Liberator has also introduced gay-centered packaging and product descriptions for five of its top products — the Wedge, the Wedge Ramp Combo, the Black Label Wedge, the Black Label Ramp, and the Black Label Wedge Ramp Combo.
"We are excited to bring more inclusivity to our products and packaging, and show our support for the LGBTQ+ community," Brito continued. "Our products can be enjoyed by anyone, with anyone. We’re happy that our packaging and descriptions will better reflect that diversity and encourage everyone to try our products."
For more information, visit Liberator online or email wholesale@liberator.com.
