Maia Novelties Hires Industry Vets Melissa Lott, David Sohl for Sales Team

Maia Novelties Hires Industry Vets Melissa Lott, David Sohl for Sales Team

LOS ANGELES — Maia Novelties has added industry veterans Melissa Lott and David Sohl to its North American sales team.

Lott has been appointed novelty sales and training specialist, while Sohl was named sales support specialist.

Lott brings 31 years of industry experience to her new role. Most recently, she was owner-operator of the Adam & Eve adult store in East Palatka, Florida. Her new role will see her helping the sales team "secure new business, nurture current client relationships and travel North America to train retail store staff on Maia Novelties products," said a rep.

"Personally, I have always felt as if manufacturers should find a way to have a retail opinion on their team," Lott said. "I believe this gives them more insight into what consumers are looking for. Since Maia Novelties was one of my top-selling brands in my Adam & Eve store, I jumped at the opportunity to work with them."

Sohl has spent 15 years in the adult industry, with experience in web design, product development and sales management. In his new role, he will "provide support to sales staff and advise on special projects, and offer customer service and IT support," the rep continued.

"It’s been exciting to watch the growth of Maia Toys and I’m very excited to join the Maia family," Sohl said. "We share the same philosophy on providing a great customer experience, and the desire to continuously improve."

Contact Lott at Melissa@MaiaToys.com and Sohl at Dave@MaiaToys.com.

For more information, visit Maia online or contact President of Sales Lisa Hanna at Lisa@MaiaToys.com.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Icon Debuts New 'Ultra' Panty Vibe

Icon Brands has introduced its new Ultra panty vibrator.

CalExotics Debuts 'Endless Summer' Vibe Collection

CalExotics has introduced its new Endless Summer collection of three vibrators.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced four new pleasure products from its Beau Coeur collection.

Motorbunny Offering Accessories to Retailers at Wholesale Prices for Limited Time

Motorbunny has announced that it is providing retailers with travel accessories for its rideable sex machines and other pleasure products at wholesale prices for a limited period.

Besharam Brings Sexual Wellness to 'Zepto Prom Night' Event

Besharam participated in Zepto’s Prom Night event in Mumbai, making it one of the first sexual wellness brands to do so.

Anastasia's Bedroom Introduces 'Lightly Loved Lingerie' Collection

Anastasia’s Bedroom, a Canadian-based online retailer, has debuted its Lightly Loved Lingerie collection.

LELO Debuts 'Surfer 2' Anal Plug

LELO has introduced its new Surfer 2 anal plug.

Our Erotic Journey Expands 'Cristal Collection' of Vibrators

Our Erotic Journey has introduced five new vibrators from its Cristal Collection.

Nice & Naughty Names Chris Fleiger Director of Operations

Michigan-based retail chain Nice & Naughty has appointed Chris Fleiger as its new director of operations.

XBIZ Retreat to Make Its Cabo Comeback Aug. 17-21

XBIZ Retreat will return to Cabo San Lucas Aug. 17–21, bringing together top LATAM retail buyers and pleasure product brands for a week of dealmaking and networking.

Show More