LOS ANGELES — As Pride month draws to a close, Wicked Sensual Care is inviting retailers to join its "simply" Aqua Special Edition in-store display contest.
A portion of the proceeds from sales of "simply" Aqua Special Edition are donated, year-round, to organizations that support the LGBTQ+ community.
"Stores around the world are encouraged to create eye-catching displays within their shops that incorporate 'simply' signage and showcase 'simply' Aqua Special Edition in creative and inventive ways," a rep said.
For consideration, retailers should post photos of the best displays to their stores' social media pages, tag Wicked Sensual Care on Instagram, Twitter and Facebook and use the hashtag #loveissimplylove.
Prizes will be awarded to winners in the categories "Most Creative Submission," "Best Use of 'simply' Aqua Special Edition" and "Most Innovative Display."
The contest is open for submissions through Thursday, June 30, and winners will be announced Friday, July 1; each prize is a gift card valued at $250.
“We've been thrilled with the entries we've seen so far," said Cassie Pendleton, marketing director for Wicked Sensual Care. "Don't miss the opportunity to show your pride, contribute to our efforts in LGBTQ+ communities, and win a store prize while you're at it."
Following the debut of "simply" Aqua Special Edition in Sept. 2021, Wicked Sensual Care has donated nearly $18,000 to such LGBTQ+ organizations as the Marsha P. Johnson Institute, the Trevor Project, AIDS Project L.A. Health, Trans Lifeline, Black and Pink, Trans Santa, Immigation Equality and Tending the Garden.
For more information, visit the "simply" Aqua Special Edition reseller resource portal, contact a preferred sales rep or email sales@wickedsensualcare.com.