Sportsheets Debuts 'Mmm May' Promo Campaign

Sportsheets Debuts 'Mmm May' Promo Campaign

CERRITOS, Calif. — Sportsheets has launched the "Mmm May" B2B and direct-to-consumer campaign for Masturbation May that highlights masturbation, masochism and multi-partner play.

"This campaign expands on existing industry norms for Masturbation May, focusing in on even more ways to feel pleasure," a rep said. "Sportsheets asks the question, 'What makes you say Mmm?'"

"This is the first micro campaign that we’re sending through to both our B2B customers and our direct customers under my direction," said Kelly Sofferman, Sportsheets' brand marketing manager. "I think we can bring even more to this monthlong celebration by expanding on the ways folks experience pleasure. During each week of the month, a different theme will be emphasized with emails including tips, tricks and toys for unlocking your best 'Mmm' moments."

For additional details and to subscribe to the campaign, click here or contact sales@sportsheets.com.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

We-Vibe Debuts 'Temp' Heating and Cooling Vibrator

We-Vibe has introduced its new Temp heating and cooling palm vibrator.

2026 XBIZ Exec Awards Pre-Noms Open With Debut of New 'Impact' Honors

XBIZ is pleased to announce that the pre-nomination period for the 2026 XBIZ Exec Awards, the adult industry’s premier career honor, begins today and runs through Oct. 14.

ProDx Health Launches 'Priority Club' Expedited Testing Program

ProDx Health has launched its new Priority Club expedited testing program.

Creative Conceptions Increases Satisfyer Inventory

Creative Conceptions is now distributing over 150 new items from Satisfyer.

We-Vibe Debuts 'Chorus Pro' Vibrator

We-Vibe has introduced its new Chorus Pro vibrator for couples.

Orion Debuts 'Flexible Butt Plug' From 'Anos' Line

Orion Wholesale has introduced the Flexible Butt Plug with Vibrations from its Anos line.

Nadia El Tamimy Joins LonBrook Sales Team

Nadia El Tamimy has joined the sales and account management team at LonBrook.

Happy Mind Debuts 'Mood-and-Arousal' Microdose Tablets

Wellness brand Happy Mind has introduced its new Mood-and-Arousal microdose tablets.

Like a Kitten, JO Partner for Campaign

Pleasure brand Like a Kitten and wellness brand JO have partnered for a marketing campaign.

European Patent Office Board of Appeals Revokes EIS GmbH Patent

The European Patent Office (EPO) Board of Appeals last week ruled in favor of pleasure brand LELO in the company's ongoing dispute with Satisfyer parent company EIS GmbH.

Show More