GARDEN CITY, N.Y. — Blush has launched a new merchandising program that gives retailers access to detailed planograms as well as testers, display accessories and merchandising support at a special discounted price.
The program is described as “an opportunity for retailers to expand Blush collections in their stores, effectively use their space to optimize visibility and sales, and have the tools available to help market them.”
The planogram and merchandising program offers retailer support for some of Blush’s most popular lines, including Dr. Skin, Au Natural, Loverboy, Luxe, Naturally Yours, B Yours, M for men, Stay Hard, Wellness, Lush and Anal Adventures.
“Today’s adult retail consumer is savvier than ever and with so much product to choose from, it’s more important than ever to boost brand visibility," Blush Sales Manager Nancy Cosimini said. "Our merchandising kits feature all the relevant details for each collection, including tester units, and save retailers the need to source the information from multiple places."
Cosimini added that Blush's planograms "make it easy to stock the essential Blush brands and their top sellers in a pre-planned wall display. Supporting brick-and-mortar stores is important to us and we’re happy to give our customers some serious bang for their buck.”
Planograms and digital catalogs are available through distributors or via BlushLove.com. For more information, contact a sales rep.
