Le Wand Adds New Cherry Color for 'Petite,' 'Chrome' Collections

Le Wand Adds New Cherry Color for 'Petite,' 'Chrome' Collections

LOS ANGELES — For the first time in two years, Le Wand has introduced a new colorway for its Petite and Chrome collections with a "fun and festive" cherry option.

The new addition "arrives just in time for the upcoming holidays," a rep explained. "Featuring Le Wand’s signature sophisticated designs and technology, the new cherry Chrome and Petite massagers offer another stylish option for the gift-giving season."

Alicia Sinclair Rosen, founder and CEO of Le Wand parent company COTR, noted that "just like any person can feel great after a makeover, so can any product."

"The 2021 holiday season is nearly here and there's no time like the present for a fresh new addition of color to our core lines," she said, adding that "Le Wand’s new cherry tone is more than just an attractive color."

“A dark, bold red like our new Cherry Collection evokes strong emotions like passion or intensity, encourages appetite, symbolizes love and danger,” she observed. “Eyes look to red first, as it draws attention, creating movement and excitement. These are the type of emotions we’re aiming to inspire with our new cherry color.”

The new design represents "a sophisticated blend of Le Wand’s other bestselling pink and purple colors," the rep said. "Le Wand’s vibrant assortment of color options also includes pastels, trendy rose-gold, violet, blue, classic pearl, grey and black, as well as special limited-edition artist collaborative styles."

"Beginning with the end-of-the-year festivities, Le Wand’s new cherry Petite and Chrome vibes are perfect for gifting to a partner, friend or oneself," they said. "Come February, the new cherry shade is destined to be a favorite for lovers and anyone looking for a night of passion with a massager that’s dressed to impress in a color that reflects their fiery desire within."

Visit Le Wand online, email sales@cotrinc.com for additional details and follow the company on Instagram.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'Savage Me Dream Girl Doll' Line

Full Circle has introduced Alyssa, Carla, and Nadia from its Savage Me Dream Girl Doll collection.

Dame Launches 'Green Dildo Coin' Campaign

Sexual wellness brand Dame has partnered with creative agency Stereo Creative to launch its Green Dildo Coin campaign.

Lovehoney Group, Beacon Wellness Settle Canadian Patent Dispute

Lovehoney Group and Beacon Wellness have settled a patent dispute over the latter's sale of a product called the Air Pulsing Arouser in Canada.

Uncover Creations, Sinnovator Sign Distro Deal With Eagle Leather

Pleasure brands Uncover Creations and Sinnovator have inked a distribution deal with Eagle Leather for Australian distribution.

ProDx Health Introduces 'Alpha Male' Test

ProDx Health has introduced its new Alpha Male Home Collection Kit.

Alex Fine Details Her Journey as Dame CEO, Pleasure Activist

Alex Fine’s venture into the world of sextech began with a master’s degree in clinical psychology from Columbia University. Her original goal was to become a sex therapist, but in 2014, she recognized a much broader opportunity.

Le Wand Introduces 'Dual Stimulation' Vibe Collection

Le Wand has debuted its new Dual Stimulation vibrator line.

Sportsheets Expands 'Peaches 'N CreaMe' BDSM Collection

Sportsheets has introduced 13 new items from its Peaches ‘N CreaMe collection of BDSM products.

Satisfyer Rebrands 'Pro 2 Kiss' Vibe as 'Deep Kiss'

Satisfyer has rebranded its Pro 2 Kiss mini vibe as the Deep Kiss.

Lovense Debuts 'Lush Mini' Wearable Egg Vibrator

Lovense has introduced its new remote-controlled Lush Mini wearable egg vibrator.

Show More