PENNSAUKEN, N.J. — Williams Trading Co. has announced the "Prepare for Pride Summer 2021" campaign in partnership with Pipedream Products, running July 1 through August 31, during which retailers may order from a hand-curated selection of Pride-themed items and receive 12 bottles of Moist personal lubricant with a $250 order or 24 bottles with a $500 order.
In collaboration with Pipedream, Williams Trading is offering products from Basix Double Dongs, Basix Rubber Works, Classix Double Whammy, Dillio, King Cock Clear and 3Some Wall Bangers, among others.
To assist dealers with ease of ordering, the distributor has created a custom landing page for wholesale orders and a digital catalog to showcase the Pride assortments.
"Dealers can simply shop the landing page, and go directly to their cart to check out,” Williams Trading Sales & Marketing Director Scott D said.
The program is limited to one order per location and open only to brick-and-mortar retail accounts in good standing; click here for a downloadable order form.
“Pride 2021 is an especially important summer promotional period as many states have opened up from the pandemic. We are experiencing much higher store traffic patterns, with consumers searching for Pride-themed products. Pipedream is the natural partner to provide a comprehensive offer and also a special bonus of free Moist lubricant to our retail partners,” VP of Sales Rich Pyne noted.
For additional information, call a sales representative at (800) 423-8587 or visit Williams Trading online. For drop shipment and e-commerce support, click here.
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