LOS ANGELES — The Stockroom has launched a full redesign of their retail website, Stockroom.com.
“The new site makes product searches easier and faster for customers and features larger photos to give a closer look at Stockroom’s renowned selection of BDSM gear, sex toys and fetish wear,” said a rep.
Marketing Coordinator Christine Gillette explained that “the new site literally required that we redesign everything from the bottom-up. But the result is more than worth it. The site loads much faster and is generally easier to navigate. On the aesthetic side, it simply looks sexier.”
Gillette added that their “product photos are works of art in themselves, and the combination of eroticism and quality construction comes across stronger than ever in the new layout.”
The site came online in a soft launch last week, and the company plans to continue expanding its features.
“Starting with an entirely new platform means that we can improve not just the ergonomics, but basic functions like our wishlist feature and virtual gift certificates,” Gillette added. “Those are especially important to people in kink communities because discretion is so important to people who are just starting to explore, or who can't be seen going into a fetish store due to stigma.”
For more from Stockroom, visit their website and follow them on Twitter.
