WELLINGTON, New Zealand — AdultToyMegastore.co.nz (ATMS) gave away more than 4,000 vibrators on the first night of its Hell Pizza Valentine's weekend giveaway; by Saturday, all of the vibes earmarked for the promotion has been allocated.
ATMS had touted free Mini Bullet vibes to local customers who ordered a double pizza from Hell Pizza online Friday through Sunday.
"Hell Pizza outlets across New Zealand were given bagged vibrators with R18 stickers during the week to give away with double pizzas over the weekend," noted an ATMS rep. "Customers had to opt-in to the campaign by using a code. The campaign was expected to last the weekend but most vibrators were snapped up in a massive flurry of orders on the first night."
ATMS Owner Nicola Relph said she was "blown away by the popularity of the campaign."
"We're continually amazed at just how much New Zealanders love adult toys. We knew people would love the giveaway, but we didn’t know there would be this much excitement. Selling out on the first night was not expected — especially with that many vibrators available," she continued. "It really shows people want to try adult toys, they’re mature about it. They want to have a great sex life and they want to experiment. We’re absolutely thrilled."
Relph noted ATMS will continue to honor the remaining "HELLVIBES" promo codes in circulation "so that people who missed out can still get a vibe."
"We decided that with New Zealand moving into Level Three and Two (pandemic) lockdown, people needed something to cheer them up. Maybe a vibe will do that," Relph said.
Local customers are directed to use the promo code "HELLVIBES" when checking out to receive a bullet vibe by Share Satisfaction. Shipping and handling is $10; no additional purchase is required.
