FSC Issues Statement on Utah Adult Warning Label Bill

FSC Issues Statement on Utah Adult Warning Label Bill

LOS ANGELES — The Free Speech Coalition (FSC) has released a statement regarding Utah HB243, which would require all adult content in the state to include a warning label. The bill has now passed both the Utah House and Senate.

The trade organization's statement follows:

The Utah legislature is attempting to pass a new law, HB243, that would require all obscene material distributed in the state to come with a five-second warning label stating that such material “may damage or negatively impact minors.” Anyone who does not comply can be sued by the Attorney General of Utah, for a penalty of $2500 per violation.

Despite changes to the bill, HB243 remains a land mine of First Amendment issues. Affixing a state-mandated warning to an adult film, which enjoys First Amendment protections, is fundamentally different from doing the same to a food product, which does not. 

The bill’s author, Rep. Brady Brammer, says that the labelling law will only apply to ‘obscene’ content. However, there is no established legal definition for obscenity — each case would have to be worked out through a lengthy and expensive legal process. However, the chilling effect on legal speech would be substantial.

HB243 is remarkably similar to a 2005 Utah labeling bill, HB260, which was struck down in 2012 after a costly seven-year court battle. In the ensuing case, Florence v. Shetloff, a federal judge ruled that Utah could prosecute a person in communication with a specific minor, but could not prosecute generally accessible websites. We don’t know why the State of Utah would want to waste precious time and taxpayer dollars fighting an already-decided battle.

FSC supports the limiting of adult content to adults. That’s why we’ve worked closely with adult content filters to register adult content, and why adult sites carry the Restricted to Adults Label, which allows them to be easily blocked. If Rep. Brammer wants to limit access of adult content by minors, consumer filters are a much more effective solution — and one that doesn’t trample First Amendment protections.

Find the FSC online and follow the org on Twitter.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

2026 XBIZ Amsterdam Website Now Live, Registration Opens

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

MyMember.site Integrates FSC's 'PrivateAV' Age Verification Solution

MyMember.site has integrated Free Speech Coalition's PrivateAV age verification tool into its website-building platform.

Pearl Industry Network Opens Beta for Creator Networking App

Industry trade group Pearl Industry Network (PiN) has launched beta testing for the PiN Member App, a networking and collaboration tool for content creators.

FSC: W.V. Age Verification Law Takes Effect June 12

The Free Speech Coalition has issued a reminder notice that West Virginia's age verification law takes effect on June 12, 2026.

Pineapple Support Taps Brad Mitchell, Jean-Micheal Veen for Senior Leadership Positions

Pineapple Support has named Brad Mitchell as its new board president and Jean-Micheal Veen as technology and development chair.

WOW Tech, XR Brands Reach Settlement in Patent Infringement Dispute

XR Brands and Lovehoney Group subsidiary WOW Tech Group have settled a patent dispute over WOW's Pleasure Air Technology.

Polish Government Proposes AV Mandate for Adult Sites

Poland’s Council of Ministers on Tuesday endorsed a proposed national law that would require sites and platforms to age-verify users to prevent minors from accessing adult content online.

Brazil Launches Complaints Page for AV Violations

Brazil’s National Data Protection Authority (ANPD) on Monday debuted a portal where citizens can report possible violations of the country’s Digital Statute for Children and Adolescents (Digital ECA), which requires adult websites to age-verify users located in Brazil.

FSC Launches 'Speak Out' Media Campaign for Creators

The Free Speech Coalition (FSC) has announced the launch of FSC Speak Out, a media campaign for content creators to tell their stories.

Pineapple Support, Stripchat to Host LGBTQ Support Group

Pineapple Support and Stripchat are hosting a free online support group for LGBTQ+ individuals within the adult industry, titled "LGBTQ and Proud."

Show More