LOS ANGELES — Adult retail chain Lovers announced their sponsorship this week of the Transgender Erotica Awards (TEAs).
Also signing on were A Touch of Romance and Christal's from the Lovers family of brands, all of whom signed on as Silver Sponsors.
"Supporting the TEAs was a natural alignment as we work to promote inclusivity and sex-positivity, and champion new ideas and expression of erotic art within the adult industry," said Lovers CMO Jessica Ivey.
TEA Executive Producer Kristel Penn welcomed the sponsorship.
"Lovers’ commitment to inclusivity and sex-positivity is something I’ve always admired about the brand," she said. "To have a company as big as theirs support our show helps to elevate our platform and extends our message to a greater audience we might not have reached otherwise. We’re very grateful for their support of the show."
The TEAs take place March 13-15 in Hollywood, California.
For more information, follow Lovers and the TEAs on Twitter.
