DALLAS — Sliquid has announced the rollout of its latest product for Ride Bodyworx, Ride Beard Oil, adding it to its growing product line.
Natural nut and seed oils work to "soften, smooth and add shine to facial hair in this sandalwood-infused proprietary blend while also protecting against damage from free radicals," a rep said, while antioxidant-rich Vitamin E helps to hydrate and condition skin.
Sliquid's Ride BodyWorx line encompasses three categories: Lubricant, Performance and Grooming. Ride Beard Oil now joins the long-offered non-foaming shave cream, Razor, as part of the grooming collection.
Regarding the new addition to the grooming range, Ride's Founder and CEO, Dean Elliott, has observed "a return to dudes rocking thick, healthy, well-styled beards. In an effort to adapt to this cultural grooming trend, Ride is offering our beard-loving customers a natural nut and seed oil option to help strengthen, condition and smooth their treasured facial locks.”
“While the product is marketed as a beard oil, it works wonders on all body hair,” he said.
Ride Beard Oil is available in a 1oz bottle with a pump top that allows consumers to easily dispense their desired amount. It comes packaged in an amber-colored bottle with black matte labeling and woodgrain accents — “perfect for the guy on the go,” enthused the rep.
As with all Ride products, Beard Oil is 100 percent vegan, non-toxic, hypoallergenic and manufactured and bottled in the United States.
For more product or ordering information, email Sales@RideLube.com or visit RideLube.com.
