LOS ANGELES — The Pleasure Connection, marketing and event specialist Colleen Godin's Southern California-based sex toy industry consulting company, is seeking manufacturer and distributor partners for its 2019 European tour.
For American manufacturers, Godin will provide an opportunity to train European distributor and retail staff, attend events and trade shows, and provide marketing research and feedback from each customer visit. European, Asian, and Australian sex toy companies are also encouraged to reach out.
"I've forged many new relationships and deepened existing friendships with well-known European toy businesses as an industry writer and consultant," said Godin. "My goal for this trip is to provide invaluable connections for manufacturers desiring quality face time with their European customers."
Later this year, The Pleasure Connection will be partnering with Orbit AB, a telecommunications and marketing audit company, to select consumer focus groups for market research across Europe. This partnership will offer American manufacturer clients "in-depth, to-the-minute information, aimed at showing companies the way to their next big sales hit and providing feedback straight from the consumer," said Godin.
Godin's pleasure industry background comprises sales staff training, travel and event coordination, and bridging the gap between manufacturers and wholesale customers and retailers through in-store market research.
In particular, she prides herself on her interactive staff training sessions that are designed to inspire new understandings of highlighted brands.
"No matter the size of my audience, I love to make them laugh, feel welcome and comfortable, and inspired to ask questions and provide feedback," said Godin. "These reactions are pertinent to retaining product knowledge and forming a bond with the brand while providing an insider perspective for the manufacturer. I focus on reading the room and meeting my trainees exactly where they are so they'll have a personal experience that exceeds their expectations, and leaves them with an outstanding impression of the represented brand."
Godin further noted that manufacturers will receive their own unique session with each retailer or distributor and will not be required to share floor time with multiple brands.
To contact Colleen Godin and learn more about European staff trainings, visit ThePleasureConnection.net.
