ZALO USA Taps Mara Epstein for Executive Role

ZALO USA Taps Mara Epstein for Executive Role

LOS ANGELES — Premium pleasure products manufacturer ZALO USA has added industry veteran Mara Epstein to its team in the role of senior executive director of sales and marketing.

According to the company, Epstein will lead the company’s continued expansion.

Epstein officially joined the company last month and hit the ground running by introducing the ZALO brand to international buyers at industry events including ANME and the XBIZ Retreat.

“Mara brings a wealth of experience, expertise and deep connections established through her years of dedication to the industry,” says ZALO USA CEO Peter Ovsonka. “We’re grateful to have Mara join our team and look forward to working together to bring the ZALO brand to retailers around the world.”

While being on hiatus from the industry after decades of playing various instrumental roles for leading pleasure products and adult video companies, Epstein was called back by the allure of ZALO products.

“I’m glad to be back with a company that’s filling a void in the luxury category,” Epstein says. “When I saw first saw ZALO I was amazed by the quality and each item’s unique functions.”

“I’m really excited to be able to bring the freshness of this brand to retailers,” Epstein adds. “The attention to detail that each ZALO product is designed with is impeccable and has long been overdue on the market.”

As a testament to her longevity in the industry, Epstein was the winner of the first XBIZ Exec Award for  Businesswoman of the Year in 2014.

Epstein got her start in the adult industry after she answered a Variety ad looking for telemarketers. She conquered adult video sales, working alongside several industry pioneers, prior to crossing over into the pleasure products industry, where she was instrumental in introducing the LELO brand to the adult market, as well as helped launched the Maia Toys brand in the U.S. Epstein also served for more than 14 years as a board member on the Free Speech Coalition.

She can be reached at mara@zalousa.com.

For more information, click here.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

North Carolina Weighing Tax on Brick-and-Mortar Sales of Adult Material

The North Carolina state legislature is considering a bill that would impose a new 10% tax on adult material sold by physical retailers in the state.

Lick Goods Expands Massage Oils Collection

Sexual wellness brand Lick Goods has introduced two new flavored massage oils.

Orion Expands 'Bad Kitty' Line

Orion Wholesale has added six new restraint sets to its Bad Kitty collection of fetish accessories.

BeYourLover Debuts 'Guitar' 2-in-1 Vibe

Pleasure brand BeYourLover has introduced its Guitar two-in-one vibrator and suction device.

Le Wand 'Dive' Featured in InStyle's List of Recommended Sex Toys

Le Wand’s Dive submersible wand vibrator is featured in “The 7 Best Sex Toys Sexperts Want You to Stash In Your Nightstand” roundup from InStyle.

Kiiroo Debuts 'PowerShot Case' Stroker Add-On

Kiiroo has introduced the PowerShot Case add-on for its Keon, PowerBlow, and PowerShot Strokers.

LELO Debuts 'Boomerang' Double-Sided Vibrator

LELO has introduced its new Boomerang, the pleasure brand's first double-sided vibrator.

Svakom Debuts 'Klitty' 3-in-1 Vibe

Svakom has introduced its new Klitty three-function vibrator.

Magic Silk Debuts 'Wisteria Mist' Collection

Magic Silk has introduced its new Wisteria Mist line of lingerie.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced three new pleasure products from its Beau Coeur collection.

Show More