'Shameless Sex' Podcast Spotlights Sexual Promiscuity in New Instagram Campaign, Contest

LOS ANGELES — “Shameless Sex” podcast hosts April Lampert and Amy Baldwin have launched a “shame-busting” campaign on their Instagram page to give a voice women and their sexuality.

The sex-ed hosts are running a contest “inviting women to take photos of themselves ‘outing’ their sexual experiences and sharing these personal moments with others in a positive, supportive place,” says Baldwin, noting that she and Lampert have already received an overwhelming amount of entries and online participation.

Women can join in the “Shameless Sex” campaign by sharing their sexual confessions or desires — whether an admission of an affair, same-sex exploration or desire for someone other than their partner — to social media (white paper, black Sharpie and bold lettering will do), tagging #shamelesssex or sending it to Lampert and Baldwin, and it will be posted to the pair’s Instagram page.

“People are commenting on how grateful they are that we are highlighting the diversity of female sexuality,” says Baldwin. “Women are saying that it feels very freeing just sharing their story. We are bringing REAL experiences out of the shadows. At the same time, the campaign is also pushing people’s buttons — especially when it comes to infidelity and dating married men.”

The contest, which runs through Friday, Feb. 22, was inspired by Wednesday Martin’s book “Untrue: Why Nearly Everything We Believe about Women, Lust and Adultery is Wrong and How the New Science Can Set Us Free.”

The prizes (Lampert and Baldwin will announce contest winners on Instagram) include complete access to the “Shameless Sex” online Wild Woman Sex workshop, a copy of “Untrue,” and a grand prize of all of the above, plus a Rabbit Vibrator, full access to OMGyes, a bottle of @Uberlube, a Solo by Hot Octopuss and a 12 Sexy Days kit by Bijoux Indiscrets — a total value of more than $1,000.

“We’re breaking down myths and telling it like it is, and we encourage our ‘Shameless’ listeners to share their sexual beliefs, longings and thoughts with us,” Lampert said, “and find inspiration in the beautiful and amazing Instagram images we’ve already posted this past week.”

To learn more, visit ShamelessSex.com or follow Shameless Sex on social media.

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of adult brand Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Orion Debuts New Vibe From 'Javida' Line

Orion Wholesale has introduced the newest vibrator from its Javida collection.

Fort Troff, XR Brands Enter Strategic Partnership

Pleasure brand Fort Troff has entered a strategic partnership with XR Brands for product development, manufacturing, and distribution.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Show More