CalExotics Shares Findings From Valentine's Day Survey

CalExotics Shares Findings From Valentine's Day Survey

LOS ANGELES — A new Valentine's Day survey conducted by adult novelty manufacturer CalExotics reveals that 88 percent of people would be open to receiving a sex toy as a gift from a romantic partner, with the majority saying they'd be "thrilled" or "intrigued" about it, yet only 29 percent have actually given one.   

Nichole Grossmann, spokesperson for CalExotics, said, "These survey results are fascinating because they tell two very insightful stories. The first is that the overall stigma surrounding sex toys is diminishing, with nearly 90 percent of people saying they'd be open to receiving a sex toy as a gift. This number is a massive 'win' in terms of sex positivity and the acknowledgment that sexual pleasure is, indeed, a gift. The second tells a different tale. With only 29 percent of people saying they've actually given a sex toy as a gift — despite the fact that they would want to receive one themselves — means that they still feel a bit embarrassed to give a toy to their romantic partner. While this stigma is clearly lifting, overall, we're not quite there yet."

CalExotics shared the findings of its survey:

  • 29 percent of respondents have given a sex toy to someone for Valentine's Day or another holiday; 71 percent have not.
  • When asked how they would feel if gifted a sex toy for Valentine's Day, 24 percent said "thrilled," 42 percent said "intrigued," 22 percent said "indifferent," and 12 percent said "worried/upset."
  • The 30-44 age group was significantly more likely (43 percent) to have given a sex toy to a partner than the 18-29 age group (24 percent).
  • Those currently single were more likely to have given a sex toy as a gift.
  • Only looking at those in a relationship, men and women were evenly split on whether they have given a sex toy as a gift.
  • Men are more likely to feel "intrigued" about receiving a sex toy from a partner.
  • When asked how they would feel if a friend gave them a sex toy as a gift, 28 percent said "happy," 19 percent said "embarrassed but secretly welcomed," 45 percent said "weird," and only 8 percent said "disappointed."
  • Women are more likely to be happy about receiving a sex toy as a gift from a friend; men were more likely to feel weird about receiving a sex toy from a friend.

Susan Colvin, CEO of CalExotics, added, "As someone who has been in the adult novelty business for over 35 years, it has been incredible to see how people's perceptions of sex toys have evolved over time. These numbers were much different two decades ago, but pleasure isn't something to be embarrassed about. Pleasure is something to be accepted, celebrated, and yes, even gifted sometimes."  

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Debuts New Pleasure Products for 'Anal August'

Full Circle has introduced its Sparkle-LIT anal plug and My Buddy collection of rechargeable plugs.

Teasr Launches Live Shopping Platform for Creators and Sexual Wellness Brands

Teasr has officially launched its live-selling and social-shopping platform for wellness brands, creators, educators, and artisans.

B-Vibe Debuts 'Premium XXL' Collection

B-Vibe has debuted its Premium XXL collection of dildos and anal pleasure products.

Orion Debuts 'Love Balls' Collection From Cuties Line

Orion Wholesale has introduced the new Love Balls pelvic trainer collection from its Cuties line.

Lovehoney Group Resolves Patent Disputes With Maia Toys, CalExotics, Doc Johnson

Lovehoney Group announced in a statement that it has settled patent disputes with Maia Toys, CalExotics and Doc Johnson Enterprises regarding products protected by the company’s intellectual property rights.

Lovense Debuts Upgraded 'Gush 2' Motion Sensing Masturbator

Lovense has introduced an updated version of its Gush 2 male masturbator, which now includes motion-sensing control capability.

Orgie Introduces New Wellness Products

Orgie has debuted three new wellness products.

LELO Debuts 'Mona Spectra' Massager

LELO has introduced its new Mona Spectra vibrating massager.

The Dungeon Store Debuts 'Jester Stick Cane'

The Dungeon Store has released its new Jester Stick Cane for impact play.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

Show More