Adult Products India Survey Reveals Consumer Trends of Seniors in India

Adult Products India Survey Reveals Consumer Trends of Seniors in India

MUMBAI — Online retailer recently surveyed 20,000 of its customers to shed light on the sex lives of senior citizens in India.

According to the company, sex toys remain most popular with people aged under 30, with an increase of Indians over the age of 65 taking an interest in them too. The most-researched sex toy for Indian people aged 65 and older was sex dolls — with 32 percent more interest than the average user. Male sex toys rounded off the top three, with masturbators and condom sleeves also both enjoying above-average popularity with men aged 65-plus in India.

Indian women aged 65-plus also showed interest in sex toys. Making the top five most popular products in this age category were two kinds of dildos — strap-ons and “realistic” dildos.

Psychologists have suggested that one of the reasons we might feel squeamish about senior sex is that it’s not about reproduction. Senior sexuality is only to do with love and eroticism.

"It's great to see so many older people in India interested in our products — it looks like the tide is finally turning for acceptance of sex toys in India,"’s Michiel said

The study also revealed the Indian states where the most people aged 65 and above were interested in sex toys. The western states of Maharashtra and Karnataka topped the list, taking first and second place respectively. Delhi also appeared high on the list, taking third place.

“Senior sexuality is something that doesn’t get spoken about frequently — when it does, it’s often the punch line of a joke,” the company said. “If nothing else, this eye-opening study proves sex is still important to seniors all across India.”