FLENSBURG, Germany — Orion Wholesale has announced a successful three-day eroFame experience, with its debut of several new products and product lines, and awards recognition for the company and its execs.
The company earned EAN Erotix Awards Wholesaler of the Year honors, while its customer magazine Modern Emotion earned the gong for Best Customer Loyalty Tool.
Individual EAN Erotix Awards were also bestowed: Maike Rotermund, Orion’s managing director, earned Businesswoman of the Year honors, while Sven Jacobsen, Orion’s head of business, was given special career honors for his life’s work in the industry.
The international B2B tradeshow unspooled last week in Hanover, Germany. Orion introduced several new items to its catalog, including the Belou, a “remote-controlled vibro-bullet that stands out with its beautiful design and clitoral stimulator,” a rep said. “It was designed by the product managers of Orion in collaboration with a German inventor. The sex toy’s trademarked design is a real highlight.”
Also introduced was menswear label Nek for “trendsetters who love to experiment,” the rep said. “There are fifteen trendy outfits in the first collection and they were all exclusively designed at Orion’s headquarters. Including pants, shirts, trousers and jumpsuits, the focus is on high-quality material and a first-class finish with love for detail. Tight-fitting, stretchy material in a matte or camouflage look was used so that the outfits fit like a second skin and are extremely comfortable to wear.”
Orion also touted new lingerie lines from Abierta Fina by Cottelli Collection and Red Corner, and fetish brands Bad Kitty, Black Level, LateX and Zado.
