AdSecure Scans Ads for Google Compliance

AdSecure Scans Ads for Google Compliance

DUBLIN — AdSecure has announced it has updated its scanning technology to recognize and flag advertisements that are not compliant with Google's Abusive Experience Report.

An advertising verification tool used by ad networks, ad operations teams and publishers, AdSecure’s latest platform feature uses state-of-the-art image recognition technology, machine learning and AI to recognize all ad formats and creatives that Google considers to be abusive and therefore non-compliant.

According to Google’s Abusive Experience Report the following ads are specifically designed to mislead users and are therefore noncompliant:

Auto-redirect the page without action from the user.

Take the user to a ad-landing page or other content when they click anywhere outside of the user-visible border of the element.

  • Resemble system or site warnings or error messages.
  • Simulate messages, dialog boxes or request notifications.
  • Depict features which do not work.
  • Display a “close” button that does anything other than closing the element when clicked.
  • Imitate antivirus alerts

According to Google, starting on Thursday, publishers that feature any of the aforementioned abusive ad experiences will receive a violation notification. The publisher will have 30 days to stop displaying the noncompliant ads and will have to submit their site for review via WebTools for approval from Google. For each listed experience, Google will provide a brief definition, the URL of the incriminated page, screenshots and a short video that shows the misleading elements.

Once the publisher has fixed all the issues from the report, he will have to submit his website for review. Even though Google has not publicly shared an exact time frame on how long the review process would take, some sources seem to indicate that the review could take around two weeks. If the publisher fails to comply, external links (using window.open links to open new tabs) will be blocked on the entire site, which lead to a loss of ad revenue, including from Google Adwords.

“We are excited to be adding new violations that Google considers as abusive to our detection arsenal. This new platform feature is a ‘must have’ for ad network platforms, publishers and ad operations teams,” AdSecure Product Manager Mathieu Derval explained. “Not only does it ensure that publisher revenues are not compromised by penalization from Google, but publishers continue to preserve trust and security within the online advertising ecosystem.”

“AdSecure clients have the capacity to run comprehensive scans to inspect their ad tags and will receive real-time notification alerts through AI assisted analysis,” said Derval, noting, “Each alert features a comprehensive report listing the noncompliant elements, allowing clients to take immediate action and reduce the risk of their own publisher clients getting flagged by Google.”

For more information, click here.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

New Membership Site 'Sluts Corner' Launches

R18 Entertainment has launched a new membership site, SlutsCorner.com.

Roxie Rae Relaunches Site Through XSiteAbility

Roxie Rae has relaunched her site through XSiteAbility.

Federal Appeals Court Vacates FTC 'Click to Cancel' Rule Pending Review

The U.S. Court of Appeals for the 8th Circuit on Tuesday vacated the Federal Trade Commission’s “click-to-cancel” rule aimed at making it easier for consumers to cancel online subscriptions, pending further review.

FSC Drops Florida AV Lawsuit in Wake of SCOTUS Decision

A U.S. district court judge granted on Tuesday a motion by Free Speech Coalition to dismiss the trade association’s lawsuit over Florida’s age verification law, a case that had been on hold pending the Supreme Court’s recent ruling on the constitutionality of state AV laws.

Ukrainian President Responds to Porn Legalization Petition

President Volodymyr Zelensky responded Tuesday to an OnlyFans model’s petition to decriminalize pornography in Ukraine, stating that he would wait for the legislative process to play out “in accordance with established procedure.”

Only Tax Deductions Joins Pineapple Support as Sponsor

Adult industry accounting firm Only Tax Deductions has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

Adult Empire Launches 'Conversations' Podcast Series

Adult Empire has launched a new official podcast series hosted by Nicole Chappelle and Charlie.

Sex Work CEO Launches 'Teams Plan' for AI Assistant

Sex Work CEO has introduced the new Teams Plan for its AI-powered, NSFW text generator, GPTease.

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

NC Governor Vetoes Bill Targeting Adult Industry, Override Possible

North Carolina Governor Josh Stein today vetoed a bill imposing new regulations that adult industry observers have warned could push adult websites and platforms to ban most adult creators and content.

Show More