LOS ANGELES — Following the success of tokidoki x Lovehoney — The Official Pleasure Collection Series 1 and Series 2, Lovehoney has announced it will launch the brand new series of tokidoki x Lovehoney mini vibes at the upcoming ANME show.
A slightly different twist to the unicorn, rainbow and bunny emblazoned toys, the new range incorporates skeletons, skulls and a “Dia De Los Muertos” inspired vibe, according to the company. The six bullet vibrators have been designed to cater for the Halloween and Day of the Dead festivities in Oct. and Nov.
A supporting range of eye-catching and colorful POS has been designed with that all-important stand out factor to complement the collection, a representative indicated. The pack consists of shelf wobblers, a header, footer, bus-stops and two shelving units for tester products. Once assembled the unit can hold the range in its entirety but retailers have the option to tailor the display as to what fits their product offering.
ANME will be attended by international sales managers Jim Primrose, Kate Hodgson-Egan and sales manager Sabrina Earnshaw.
Hodgson-Egan said, “We always get a great reaction to our tokidoki x Lovehoney toys and with these brand new mini vibes being so different to the Series 1 and Series 2 collections we think they will also attract a lot of attention especially with those retailers having Halloween festivities in mind!
“Not only will we be promoting the fantastic new range of mini vibes at the ANME show but the impressive range of POS that will increase sales and encourage footfall into stores,” Hodgson-Egan continued. “We are really proud of what we’ve created for tokidoki x Lovehoney and we can’t to show off the brand new series and supporting POS. See you there!"
The products will be showcased at booth #55-57. To arrange a meeting at ANME, email enquiries@lovehoneytrade.com or visit LovehoneyTrade.com.
