BARCELONA — AdXite recently launched in Barcelona, offering a self-service platform and adult advertising solutions for desktop and mobile devices.
Although AdXite is a new brand, the engineering behind the technology has been operational since 2008. AdXite, according to a spokesperson, is “bringing the mainstream entertainment sector’s most advanced ad serving technology to the adult industry.”
“The team behind the network combines close to ten years in the industry,” AdXite said, “and the traffic sources available on the network are premium and for the most part, exclusive. Their friendly, experienced and approachable compliance team, backed by complex traffic fraud algorithms, ensure a high level of quality control both for publishers and for advertisers.”
AdXite said it offers “granular targeting features, including vital carrier targeting for mobile, as well as ad-block bypassing solutions.”
“The self-service platform is not only fast, smooth and responsive — it’s also supported by a sound reporting system as well as a complete API for pulling data,” AdXite said. “Last but not least: since programmatic is undoubtedly the direction online advertising as a whole is going in the future, it’s the RTB technology the platform is built around that is really taking ad serving into the next generation.”
For more information on AdXite, visit their official website or follow them on Twitter.