XR Brands Wins 'Fetish Company of the Year' at EAN Awards

HANNOVER — XR Brands has won two European awards: Fetish Company of the Year at EAN Magazine's EAN Awards and Best Fetish Company at Sign Magazine’s Sign Awards. The EAN and Sign Awards were held in Hannover, Germany during the recent eroFame trade show.

“It’s such an honor to be recognized for our innovation and unique understanding of fetish market, and by our international customer base no less,” said Rebecca Weinberg, XR Brands’ director of sales and marketing. “XR Brands prides itself on helping retailers keep up with consumer demand with eye-catching and competitively priced fetish tools and accessories, many of which our staff use in their private lives. We live the scene and know what our customers want, and we are honored to have our hard work recognized by this important international award.”

A spokesperson for XR Brands said, “The company’s understanding and embodiment of the needs of fetish buyers is evident in its product lines and store trainings, and these awards highlight XR Brands’ commitment to quality and authenticity in this lucrative market."

These awards, a company representative said, mark “another incredible year for XR Brands and its fetish-focused lines, with new products incorporated into its catalog catering to niches and interests often left underserved. The manufacturer’s reputation has remained deeply rooted in the BDSM and fetish categories thanks to the success of its signature fetish-focused brands, including Master Series fetish tools, Lovebotz sex machines and Zeus Electrosex e-stim devices. Because once shoppers outgrow the beginner basics, they need expert brands they can depend on — and that’s how XR Brands gives its supply chain an important competitive advantage.

 For more information on XR Brands, visit its official website or follow them on Twitter.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Male Rose Announces Ownership of Trademarks for Signature Pleasure Products

Pleasure brand The Male Rose announced that it has secured ownership of the registered trademarks for its signature products, including its namesake vibrator as well as the Gawk Gawk 3000.

Orion Debuts 4 New Styles From 'Noir Handmade' Line

Orion Wholesale has introduced four new burgundy-colored styles from its Noir Handmade collection.

Dame Launches Crowdfunding Campaign for 'Hup' Vibrating Pillow

Dame has launched a crowdfunding campaign for Hup, its rideable, vibrating pillow, on Kickstarter.

Male Power Debuts 'Peacocking' Collection

Male Power has introduced its new Peacocking collection of men's underwear.

A Look at the Trends Shaping Male Pleasure and Wellness

The male pleasure category was once defined by familiar products: non-powered sleeves and strokers, manual penis pumps, rings and a relatively small selection of prostate toys. Today, manufacturers draw inspiration from consumer electronics, sexual wellness, gaming, streaming content and app-driven interaction, while still relying on one of the category's oldest staples: the basic stroker.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

CalExotics Expands 'Pleasure Kits' Collection With 3 New Additions

CalExotics has introduced three additions to its Pleasure Kits line, each combining a range of pleasure products and accessories centered on varying levels of intensity.

Beisar Introduces New Anal Lubricant

Beisar has introduced its new anal lubricant, expanding its product line beyond pleasure products.

Adam & Eve, Lovehoney Group Partner for Custom Products

Adam & Eve and Lovehoney Group have partnered to introduce two custom editions of We-Vibe vibrators and an advent calendar sex kit.

Lovely Planet, Dorcel Expand Partnership

Lovely Planet, longtime manufacturer and distributor of the Dorcel Toys line, has expanded its partnership with the company to encompass Dorcel’s full range of pleasure products.

Show More