xbiz world
xbiz premiere

pjur Taps Calvista, Sugar & Sas for Australian Sales and Marketing

pjur Taps Calvista, Sugar & Sas for Australian Sales and Marketing

WASSERBILLIG, Luxembourg — The pjur Group has announced that beginning this month, the sale and marketing of its products in Australia will be handled exclusively by distributors Calvista and Sugar & Sas.

“This new direction will increase the level of support to our retail partners in Australia,” said Alexander Giebel, CEO and founder of the pjur Group. “We decided to agree on a semi-exclusive contract with both distributors to present our brand in Australia at its best. We’ve been working closely together with Calvista and Sugar & Sas for many years now, and we are very happy to announce this new level of partnership. We are confident that our Australian retail partners will experience the best possible service and supply of pjur products.”

Australian retailers should now address any enquiries to Calvista or Sugar & Sas. This includes orders and point-of-sale materials.

For more information on the pjur Group, visit PjurLove.com or follow pjur on Twitter or Facebook.

For more information on Calvista, visit Calvista.com.au or follow the Melbourne-based company on Twitter.

For more information on Sugar & Sas, visit SugarAndSas.com

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Orion Debuts 3 New Styles From 'Cottelli Party' Line

Orion Wholesale has expanded its Cottelli Party line with three new styles.

Nalpac Releases 2026 Winter Catalog

Nalpac has released its 84-page 2026 winter catalog.

2027 XBIZ Exec Awards Nominees Announced for Pleasure Product and Retail Edition

XBIZ is pleased to announce the exec nominees for the pleasure product and retail industry edition of the 2027 XBIZ Awards, presented by Svakom and sister brand Kaotik Labs, set to take place on Saturday, Jan. 9, in conjunction with the XBIZ 2027 event series.

Full Circle Expands 'Pleasure Company' Vibe Collection

Full Circle has added six new vibrators to its Pleasure Company line.

Fleshlight, Penthouse Partner for New 'Pet' Collection

Fleshlight has partnered with Penthouse to release a collection of strokers based on the anatomy of 12 Penthouse Pets.

Svakom, Kaotik Labs Return as Presenting Sponsor of XBIZ Awards, Pleasure and Retail Edition

The pleasure industry’s biggest night is set to shine even brighter as Svakom and sister brand Kaotik Labs return as presenting sponsors of the 2027 XBIZ Awards, Pleasure & Retail Edition, taking place at Avalon Hollywood on Jan. 9.

Electric Novelties Debuts 20 New 'Blue Line' Chastity Styles

Electric Novelties has introduced 20 new Blue Line chastity styles.

Sportsheets Wins Trademark Infringement Case Against Copycat Website

The World Intellectual Property Organization (WIPO) has ruled in favor of Sportsheets in a case against a copycat website using an infringing domain.

Sex Expo 2027 Unveils Guest Speaker Lineup

The Sex Expo 2027 schedule is now live, featuring two days of educational sessions, interactive workshops and expert-led conversations at the JW Marriott L.A. LIVE, Jan. 7-10.

Lovense Introduces Touch-Responsive 'Glint' Vibrating Anal Plug

Lovense has debuted its new Glint vibrating anal plug for couples, featuring a touch-responsive base that syncs the device's stimulation with the rhythm and thrust of the wearer's partner.

Show More