pjur Taps Calvista, Sugar & Sas for Australian Sales and Marketing

pjur Taps Calvista, Sugar & Sas for Australian Sales and Marketing

WASSERBILLIG, Luxembourg — The pjur Group has announced that beginning this month, the sale and marketing of its products in Australia will be handled exclusively by distributors Calvista and Sugar & Sas.

“This new direction will increase the level of support to our retail partners in Australia,” said Alexander Giebel, CEO and founder of the pjur Group. “We decided to agree on a semi-exclusive contract with both distributors to present our brand in Australia at its best. We’ve been working closely together with Calvista and Sugar & Sas for many years now, and we are very happy to announce this new level of partnership. We are confident that our Australian retail partners will experience the best possible service and supply of pjur products.”

Australian retailers should now address any enquiries to Calvista or Sugar & Sas. This includes orders and point-of-sale materials.

For more information on the pjur Group, visit PjurLove.com or follow pjur on Twitter or Facebook.

For more information on Calvista, visit Calvista.com.au or follow the Melbourne-based company on Twitter.

For more information on Sugar & Sas, visit SugarAndSas.com

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

COTR Releases b-Vibe C-Rings Collection

COTR has unveiled the new b-Vibe C-Rings collection.

CalExotics Expands 'Performance Maxx' Collection

CalExotics has expanded its Performance Maxx collection with two new penis sleeves.

Orion Introduces New 'Zado' Harness Set

Orion Wholesale has introduced a new leather harness set from its Zado line of BDSM gear.

CalExotics Expands 'Love Bunny' Collection

CalExotics has expanded its Love Bunny collection with two new dual-motor vibrators.

Icon Debuts New 'Good Clean Fun' Douche

Icon Brands has introduced its new Good Clean Fun douche.

Westridge Acquires Mayer Laboratories

ID Lubricants parent company Westridge Laboratories has acquired sexual wellness brand Mayer Laboratories, manufacturer of Kimono condoms and Blossom Organics personal lubricants.

Male Power Debuts 'Ripple' Collection

Male Power has introduced its new Ripple collection of men's underwear.

Adam & Eve Reveals Results of 'Masturbation' Survey

Adam & Eve has released the results of a survey asking respondents how they prefer to masturbate.

Orion Debuts 'V-Stroker' Collection From Rebel Line

Orion Wholesale has introduced the new V-Stroker collection from its Rebel line.

Show More