Standard Innovation Addresses Customer Privacy, Security

Standard Innovation Addresses Customer Privacy, Security

LOS ANGELES — Standard Innovation has released the following official statement in response to media coverage surrounding the company’s collection of device usage data, such as temperature and vibration intensity data, plus the ability for someone to control/hack the device remotely:

Recent media articles have reported that at the Def Con conference in Las Vegas, two presenters conducted a demonstration involving a We-Vibe® 4 Plus vibrator. Given the intimate nature of We-Vibe® products, the privacy and data security of our customer’s data is of utmost importance to our company. Accordingly, we take all concerns about customer privacy and our data practices very seriously.

The presenters indicated that they were able to control a We-Vibe 4 Plus vibrator within short range distance (i.e., within the same room), and they highlighted two particular pieces of data collected by the vibrator — processor chip temperature and vibration intensity data. We are continuing to investigate, but in the meantime we want to provide you with some important facts about the security and privacy practices associated with our products.

Customers are able to use our We-Connect™ app without registering or creating an account. You don’t need to give us your name, address or other identifying information to use our products, including the remote We-Connect features. If a customer already has an account, they can sign out at any time and continue to use the app.

We do collect certain limited data to help us improve our products and for diagnostic purposes. As a matter of practice, we use this data in an aggregate, non-identifiable form. Processor chip temperature is used to help us determine whether device processors are operating correctly. And vibration intensity data is used for the purposes of helping us better understand how—in the aggregate—our product features are utilized.

We have already taken steps to enhance the data security measures for our product offering. As part of this effort, we have engaged external security and privacy experts to conduct a thorough review of our data practices with a view of further strengthening data protection for our customers. We will also do a better job of communicating about our data practices in order to provide greater transparency. We continue to be committed to create products that meet the highest standards and overall customer experience.

We will post further updates about our data and security efforts soon on the We-Blog.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

EQOM Group Officially Names Anneke Kamphuis CEO

EQOM Group, the company behind ONE-DC and EasyToys, has officially appointed Anneke Kamphuis as its new CEO.

Cruel Reell Debuts 3 Fleshlight Pro Strokers

Newly crowned 2025 Euro XMAs Fetish Creator of the Year Cruel Reell has debuted three new Fleshlight Pro strokers.

Exsens, Success Systems Partner for 'Independent Resellers' Campaign

Wellness brand Exsens and marketing firm Success Systems have partnered for an independent resellers campaign.

XR Brands Debuts 'Elektra Rechargeable Violet Wand' From 'Master Series' Line

XR Brands has introduced the Elektra rechargeable violet wand from its Master Series collection.

Blush Debuts 2 New Vibes From 'Temptasia' Collection

Blush has introduced two new vibrators from its Temptasia collection.

Nobü Expands 'Essentials' Collection

Nobü is expanding its Essentials collection with two new vibrators.

Orion Debuts 'Bendable Dual Stimulator' Vibe From Black Velvets Line

Orion Wholesale has expanded its Black Velvets collection with its new Bendable Dual Stimulator vibrator.

2026 XBIZ Exec Awards Nominees for Retail Industry Announced

XBIZ is pleased to announce the nominees for the retail industry edition of the 2026 XBIZ Exec Awards, set to be presented as part of the annual XBIZ Honors ceremony, presented by SVAKOM and Kaotik Labs, on Sunday, Jan. 11, in conjunction with the pleasure products trade show XBIZ Expo.

GutDolls Launches Brand Ambassador Program

German pleasure brand GutDolls has announced the launch of its global Brand Ambassador Program (GutDolls Botschafter Programm).

Nalpac Releases 2025 Winter Catalog

Nalpac has released its 80-page 2025 winter catalog.

Show More