Winners of 2016 ETO Awards Announced

Winners of 2016 ETO Awards Announced

BIRMINGHAM, U.K. — The 2016 ETO Awards, in association with Alterego Lingerie, were presented at the Vox Conference Suite in Resorts World Birmingham on June 12, the first day of the ETO Show.

According to event organizers, more than 270 guests attended the event, which kicked off with a champagne reception and was followed by a three-course dinner.

The winners of the first 29 awards of the evening were chosen by the readers of ETO magazine, and the editorial staff chose the final four, which culminated with John Addy of Liquid Gold receiving the Editor’s Award in recognition of his efforts to fight the ban on aromas earlier this year.

The winners of the 2016 ETO Awards are:

Products:

Best New Female Product — Doxy Die Cast Massager (Doxy)

Best New Male Product — Quickshot (Fleshlight)

Best New Couples Product — RO-Duet (Rocks-Off)

Most Innovative New Product — Jack Socket (ElectraStim)

Best New Product Range — King Cock (Pipedream)

Best New Lingerie Range — 2016/17 Collection (Dreamgirl)

Best New Playwear Range — Kink 2016 Collection (Leg Avenue)

Best Consumable — ID Glide (ID Lubricants)

Brands:

Best Fetish Products Brand — Fetish Fantasy Series (Pipedream)

Best Pleasure Products Brand — Rocks-Off

Best Luxury Brand — Lelo

Most Innovative Brand — We-Vibe

Best Sexual Wellbeing Brand — System Jo

Best Consumable Brand — ID Lubricants

Best Lingerie Brand — Seven ’til Midnight

Best Playwear Brand — Kink (Leg Avenue)

Distribution:

Best Fetish Products Distributor — Mister B

Best Specialist Products Distributor — E-Stim Systems

Best Pleasure Products Distributor — ABS Holdings

Best International Distributor — Scala Playhouse

Best Lingerie Distributor — Kevco Wholesale

Retail:

Best Retail Chain — Nice ‘n’ Naughty

Best Individual Store — Sh! Women’s Erotic Emporium (Hoxton Square, London)

Best Specialist Retailer — Uberkinky

Best Online Retailer — Lovehoney

People:

Best Erotic Author — Tabitha Rayne

Best Erotic Journalist — Girl On The Net

Best Store Manager — Tracey Whitmore (Vibez Adult Boutique, Aylesford)

Best Sales Team — Creative Conceptions

ETO Team Awards:

Best Stand at ETO Show — Net 1on1

Best Use of Social Media — Doc Johnson

Best Trade Marketing — Lelo

Editor’s Award — John Addy of Liquid Gold

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

EIS Acquires Willie.nl, Willie.be

German wellness group and Satisfyer parent company EIS has acquired Willie.nl and Willie.be.

Orion Debuts Expands 'Fantasy' Line From Cottelli

Orion Wholesale has added four new lingerie sets to its Fantasy collection by Cottelli.

Biird's 'Namii' Highlighted in Bustle Magazine

Bustle Magazine has featured Biird’s Namii in a roundup about clitoral stimulators.

Blush Expands 'Aria' Collection With 4 New Vibes

Blush has introduced four upgraded versions of vibrators from its Aria collection.

We-Vibe Debuts 'Melt 2' Vibrator, Air Pulse Massager

We-Vibe has introduced its new Melt 2 vibrator/air pulse massager.

Full Circle Expands 'Savage Me' Line of Male Torsos

Full Circle has expanded its line of Savage Me male torsos.

Nalpac, Entrenue Sign Distro Deal With Like A Kitten

Nalpac/Entrenue has inked a deal to distribute Like A Kitten pleasure products.

XBIZ Retreat Reloads Amsterdam Edition, Set for Sept. 2-5

XBIZ Retreat is making its highly anticipated return to Amsterdam, set for Sept. 2–5 at the chic Park Centraal Hotel.

Fantasy Gifts NJ Unveils 'Shave Stix' With Product Launch Event

Sexual wellness retailer Fantasy Gifts NJ introduced its new Shave Stix during a special event at its Lumberton location on April 17.

Motorbunny Now Available on 'Throne' Gift Platform

Motorbunny pleasure products are now available on Throne gift platform.

Show More