Bathmate Goes Mainstream With 'X Factor' Former Contestant Product Review

Bathmate Goes Mainstream With 'X Factor' Former Contestant Product Review

AMSTERDAM — Ellis Lacey, a contestant of last year’s “The X Factor” in the U.K., posted X-rated weekly reviews on YouTube of the Bathmate Hydromax, that have gained the brand mainstream exposure.

Thanks to Lacey’s endorsement, Bathmate has been featured in Cosmopolitan, The Sun, Metro.co.uk and TheGailyGrind.com.

In his videos, Lacey, a 22-year-old Royal Navy engineer, offers tips as well as his results — three inches of growth that he measures with a ruler on-camera.

“In a series of adverts for Bathmate Hydromax, Ellis invited us into his bathroom for a very special demonstration,” Cosmopolitan’s Beatrice Hemmings says. “And to brag about how his own penis increased by three inches after using it regularly. Yes, really.”

According to reports, Lacey’s Bathmate review has been watched 5.5 million times. 

The Bathmate Hydromax is available in three sizes based on penis size. The pump is billed as the only penis pump that uses “the unique, incompressible force of water” to draw blood into the erectile tissue and kick-start the body’s lymphatic system. 

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Full Circle Introduces 'Sparkle' Plug Collection

Full Circle has debuted its new Sparkle line of jeweled anal plugs.

Kheper Releases 'Let's F*ck!' Scratch Tickets

Kheper Games has debuted its new "Let’s F*ck!" novelty scratch tickets.

Sportsheets Releases New Training Video for 'Edge' Collection

Sportsheets has released its latest training video, hosted by Brand Ambassador Rin Musick, featuring the company's recently expanded Edge collection.

Magic Silk Debuts 'Satin Petals' Collection

Magic Silk has introduced its new Satin Petals line of lingerie.

Male Power Expands 'Soo Cumfy' Collection

Male Power has expanded its Soo Cumfy collection of men's underwear.

Paradise, Adam & Eve Partner for 'Illumination' Launch

Paradise Pleasure Products is partnering with Adam & Eve to launch the new Illumination Series vibrator line.

Passionate Playground Debuts Limited Edition 'Hawxboxx'

Passionate Playground has introduced its limited-edition Hawxboxx pleasure product cleaning and storage container.

Orion Debuts 3 New Styles From Cottelli Lingerie

Orion Wholesale has introduced three new styles from its Cottelli Lingerie line.

'Group C' to Debut 'Woodman Casting X' Board Game

Gaming company Group C will debut its new industry-themed board game, “Woodman Casting X — The Game,” later this year.

Show More