SAN FRANCISCO — Jimmyjane has introduced Live Sexy, a new line of vibrators that invites consumers to start experiencing sexual innovations.
Live Sexy, its creators said, is built on the foundation of Jimmyjane’s vibrator innovations and offer a more simplistic presentation, offered at an approachable price point.
The Live Sexy line of Intro vibrators is designed to create a more accessible option to Jimmyjane pleasure for both novice and experienced users, alike, the company said.
“Intro vibrators are battery-operated versions of Jimmyjane’s award-winning designs for the consumer looking for quality items in the mid-tier price range,” the company said. “All of the vibrators are waterproof, battery-operated, made with body-safe, phthalate-free silicone and come with a one-year warranty. Jimmyjane looked to their proven, top-selling shapes and forms for the Intro line, which each have three speeds and three vibration patterns.”
Robert Rheaume, president of Jimmyjane, said: “We felt there was an opportunity to use what we have learned and all of our customer feedback to create a line that was more approachable in price, yet still kept some of the most sought after features of our top products. We are really proud of this line, and really excited to broaden our audience and bring the joy of Jimmyjane into bedrooms everywhere.”
The products include:
- Intro 1 — “Slim, simple and surprisingly powerful, Intro 1 is the perfect choice for vibrator newbies, frequent travelers, or for couples during sex. Designed for discreet pleasure on the go.” MSRP: $29
- Intro 2 — “Intro 2 offers two powerful motors — on in each flexible ear — for a double dose of pleasure. Pinch or squeeze the ears together to surround your most sensitive parts in sensation.” MSRP: $59
- Intro 4 — “This classic profile should be a staple in every bedside drawer. Intro 4’s oversized motor and unique shape is classic redefined. Its narrow hourglass figure is curved for comfort — perfect for those looking for powerful, internal or external stimulation.” MSRP: $39
- Intro 6 — “Intro 6 brings a new level of internal excitement with its unique shape. The curved shape is designed to put power right where it counts delivering delightful stimulation to the erogenous zone known as the G-spot.” MSRP: $49
“We invest a lot in designing each item for Jimmyjane. To be able to take this R&D process and leverage it into a midtier line, is lending the premium design model for an entry-level product. The consumer is the one that wins,” said Peter Caropelo, vice president of Creative Development at Jimmyjane.
Live Sexy line of Intro vibrators come in pink, purple and blue and will be available through Jimmyjane retailers and JimmyJane.com in April.
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