CHICAGO — SK Intertainment, the creative home of renowned celebrity website MrSkin.com and numerous other popular web properties, announced today the promotion of Sam Rakowski to the position of president.
Rakowski started with SK Intertainment in 2001 and has held a variety of positions in the company, including content manager, project manager, director of business development and, most recently, chief operating officer.
In recent years, Rakowski directed the expansion of SK Intertainment’s portfolio to include Mr. Man, Naked News, Fleshbot and a growing network of men’s entertainment websites.
In January, Rakowski was named XBIZ’s Marketing Executive of the Year at the 2015 XBIZ Executive Awards.
SK Intertainment’s founder, Jim McBride, who remains CEO of the company, said that Rakowski will be able to focus “even more on developing new products and business.”
“Not only is Sam an incredibly trusted and valued employee here,” McBride said, “but he also sets a great example to our team of 45 because he works so hard to make us better. I couldn’t be happier to give him this promotion — especially because of how he rose through the ranks to become a great leader. He’s also such a likable and good guy.
“Even though today is the 16th anniversary of the launch of MrSkin.com, our future has never looked better,” he said. “ We have a lot of exciting things on the horizon and I look forward to working with Sam and our ‘skinployees’ to continue this ‘skintastic’ ride.”
In other announcements at the company, James Robinson was recently promoted to director of business development, overseeing the Mr. Skin Cash sales team, cultivating B2B relationships and all traffic deals. Also, Ryan McClughen, who recently celebrated 11 years with SK Intertainment, will take over all operational management responsibilities.