Online Adult Viewing Forecast to Grow 42% in Next 5 Years

HAMPSHIRE, U.K. — Online adult consumer viewing will grow by 42 percent in the next five years, according to a study released today from Juniper Research.

Additionally, Juniper’s new data found that over 136 billion adult videos will be seen online in 2015 alone, with this set to grow to 193 billion by 2020.

The study also found that more consumers are viewing porn on their mobile devices. On a global scale, each smartphone user of adult content is expected to watch an average of 348 videos this year.

“3G, 4G and Wi-Fi have changed the nature of video-based services, as they make the streaming of high-quality video quicker and more readily available to users ‘on the go’,” the report said.

Its latest paper, “Digital Adult Content: Market Trends, Forecasts & Revenue Opportunities 2015-2020,” found revenue growth to be steady rather than spectacular over the next five years in the adult entertainment business, but specific niches such as webcam offerings will outperform the overall sector.

Juniper’s research observed that webcam services were being monetized on a subscription rather than pay-per-view basis, claiming that a significant proportion of users preferred to revisit the same model as a rationale underpinning this trend.

Overall, video views are forecast to grow by almost 55 percent by 2020, Juniper said. While there will be a marked increase in usage levels in developing markets, net growth will be greatest in the U.S., with other mature markets, such as Western Europe, seeing a more modest increase.
 
In developing regions, service uptake will be rapid, driven by increasing availability of 4G and Wi-Fi, as well as increases in smartphone and tablet ownership, Juniper said.

Juniper noted other findings as well, including that content delivered as augmented or virtual reality will see growth, although usage be primarily niche based, and that Adult SMS used primarily in the Indian Subcontinent, will continue to see a severe decline in revenue.

Related:  

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Roxie Rae Relaunches Site Through XSiteAbility

Roxie Rae has relaunched her site through XSiteAbility.

Federal Appeals Court Vacates FTC 'Click to Cancel' Rule Pending Review

The U.S. Court of Appeals for the 8th Circuit on Tuesday vacated the Federal Trade Commission’s “click-to-cancel” rule aimed at making it easier for consumers to cancel online subscriptions, pending further review.

FSC Drops Florida AV Lawsuit in Wake of SCOTUS Decision

A U.S. district court judge granted on Tuesday a motion by Free Speech Coalition to dismiss the trade association’s lawsuit over Florida’s age verification law, a case that had been on hold pending the Supreme Court’s recent ruling on the constitutionality of state AV laws.

Ukrainian President Responds to Porn Legalization Petition

President Volodymyr Zelensky responded Tuesday to an OnlyFans model’s petition to decriminalize pornography in Ukraine, stating that he would wait for the legislative process to play out “in accordance with established procedure.”

Only Tax Deductions Joins Pineapple Support as Sponsor

Adult industry accounting firm Only Tax Deductions has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

Adult Empire Launches 'Conversations' Podcast Series

Adult Empire has launched a new official podcast series hosted by Nicole Chappelle and Charlie.

Sex Work CEO Launches 'Teams Plan' for AI Assistant

Sex Work CEO has introduced the new Teams Plan for its AI-powered, NSFW text generator, GPTease.

2025 XBIZ Amsterdam Website Launches With Call for Speakers

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

NC Governor Vetoes Bill Targeting Adult Industry, Override Possible

North Carolina Governor Josh Stein today vetoed a bill imposing new regulations that adult industry observers have warned could push adult websites and platforms to ban most adult creators and content.

25,000 Sign Petition to Legalize Pornography in Ukraine

An OnlyFans model’s petition to decriminalize pornography in Ukraine has amassed the 25,000 signatures required for official consideration by President Volodymyr Zelensky.

Show More