AdultShop.com Wins Cybersquatting Case Over 'Warehouse' Site

PERTH, Australia — One of Australia’s top pleasure products retailers today scored a victory at WIPO when arbitrators ordered a competing company to hand over its similar domain name.

AdultShop.com, which has 15 brick-and-mortar shops across Western Australia and Tasmania and operates online, filed a UDRP claim with arbitrators earlier this year after its owner, Malcolm Day, discovered a site with a very similar name — AdultShopWarehouse.com.au.

AdultShopWarehouse.com.au redirects to SexToysDirect.com.au, which sells adult sex toys, lingerie and BDSM gear at "warehouse" prices.

Day told XBIZ that the registrants of the domain, when faced with the cybersquatting complaint, became blind and deaf to communications over breaching AdultShop.com’s trademarks.

“They’ve ignored letters from our lawyers hence the reason for filing the application with WIPO,” Day said prior to his victory today.

WIPO arbitrators today ruled against the respondents in the case, Josh Marsden and Importa Pty Ltd., and ordered the domain AdultShopWarehouse.com.au transferred.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Magic Silk Expands 'Love' Line

Magic Silk has introduced six new styles from its Love line of lingerie.

XBIZ Virtual Pleasure Products Trade Show Set for July 28-30

To facilitate global business between brands and buyers without the need for travel, XBIZ is pleased to reintroduce a virtual edition of its pleasure products events, set for July 28-30.

Orion Debuts New Styles From 'Svenjoyment' Line

Orion Wholesale has released two new styles from its Svenjoyment undergarment line.

Ondato Joins Pineapple Support as Sponsor

Age and identity verification company Ondato has joined the ranks of over 70 adult businesses and organizations committing funds and resources to Pineapple Support.

Blush, 'Drag House Rules' Partner for Pride Month

Blush has been named an official challenge sponsor for OUTtv’s “Drag House Rules” during Pride Month.

Je Joue to Debut Expanded Product Lines at ANME

Je Joue will introduce several new products from its ILY and Je Joue collections at the ANME trade show in Burbank next month.

2026 XBIZ Amsterdam Website Now Live, Registration Opens

XBIZ is pleased to announce that the website for its annual European conference, XBIZ Amsterdam, is now live.

MyMember.site Integrates FSC's 'PrivateAV' Age Verification Solution

MyMember.site has integrated Free Speech Coalition's PrivateAV age verification tool into its website-building platform.

Pearl Industry Network Opens Beta for Creator Networking App

Industry trade group Pearl Industry Network (PiN) has launched beta testing for the PiN Member App, a networking and collaboration tool for content creators.

Orion Expands 'Beau Coeur' Collection

Orion Wholesale has introduced two new pleasure products from its Beau Coeur collection.

Show More