xbiz world
xbiz premiere

AdultShop.com Wins Cybersquatting Case Over 'Warehouse' Site

PERTH, Australia — One of Australia’s top pleasure products retailers today scored a victory at WIPO when arbitrators ordered a competing company to hand over its similar domain name.

AdultShop.com, which has 15 brick-and-mortar shops across Western Australia and Tasmania and operates online, filed a UDRP claim with arbitrators earlier this year after its owner, Malcolm Day, discovered a site with a very similar name — AdultShopWarehouse.com.au.

AdultShopWarehouse.com.au redirects to SexToysDirect.com.au, which sells adult sex toys, lingerie and BDSM gear at "warehouse" prices.

Day told XBIZ that the registrants of the domain, when faced with the cybersquatting complaint, became blind and deaf to communications over breaching AdultShop.com’s trademarks.

“They’ve ignored letters from our lawyers hence the reason for filing the application with WIPO,” Day said prior to his victory today.

WIPO arbitrators today ruled against the respondents in the case, Josh Marsden and Importa Pty Ltd., and ordered the domain AdultShopWarehouse.com.au transferred.

Related:  

Copyright © 2026 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Magic Silk Debuts 'Daffodil Dreams' Collection

Magic Silk has introduced its new Daffodil Dreams line of lingerie.

Penthouse Wins Trademark Infringement Case Against Fraudulent Domain

The World Intellectual Property Organization (WIPO) has ruled in favor of Penthouse World Media in a case against a website using an infringing domain.

Playboy Launches Model Search for Honey Birdette Lingerie Collab

Playboy has launched a global model search for the face of the company's exclusive collaboration with lingerie brand Honey Birdette.

Xgen Expands Distro Deal With East Coast News

Xgen Products has expanded its distribution deal with East Coast News (ECN), with the latter now carrying the Lapdance Lingerie and Envy Menswear lines.

Orion Debuts 'Beasty' Jumpsuits

Orion Wholesale has introduced its new Beasty Suits reptilian role-playing jumpsuits.

'Collective Corruption' Relaunches Through PAYSITE

Fetish and BDSM membership site Collective Corruption has relaunched through PAYSITE.

Eldorado to Host 'Virtual Elevation' Webinar With Lovehoney

Eldorado Trading will host its next "Virtual Elevation," a live, private webinar for retailers, featuring Lovehoney Group's John Marinello and Kim Card, and Eldorado Marketing Director Nathan Morimitsu, on April 23 at noon PDT.

Sportsheets Expands 'Shadow' Collection

Sportsheets has expanded the Shadow collection from its Sex & Mischief line of BDSM gear.

RocketGate Taps Joël Drapeau for Senior Account Executive Role

Payment processing company RocketGate has hired industry veteran Joël Drapeau as its new account executive for business development and client relations.

VR Reloaded: Inside the Next Era of Immersive Adult Entertainment

For years, virtual reality in adult entertainment hovered somewhere between “quirky novelty” and “exciting promise of things to come.” While the technology hinted at a radically different way to experience erotic media, early experiments often required bulky headsets, complicated downloads, and production techniques that weren’t yet quite up to the task.

Show More